
The latest research, insights, and "how-tos" from PLGTM and other GTM thought leaders.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 29 | Founded | 2 years ago | Last Issue | a month ago |
| Active | |||||

tl;dr PLGTM Substack will now be the Demand & Expand Substack.
This past year we evolved the PLGTM brand into Demand & Expand, hosting 500 CMOs and marketing professionals in person at our annual confernece.
At the same time, we acquired...
Today we launch the Demand & Expand Top 20 Marketers of 2026 — recognizing the most impactful operators, builders, and leaders shaping modern marketing. Each leader was nominated and reviewed by a selection committee and chosen for measurab...
We’re excited to launch the 2026 Demand & Expand Awards!
Let’s be honest, great B2B marketing is incredibly hard to pull off. It’s a mix of high-level strategy, technical precision, and the grit to keep iterating when things are evolving c...
This week’s newsletter is sponsored by Inflection.io, the AI-native marketing platform that works for you. Drive pipeline, product adoption, and revenue across the account lifecycle.
Learn more
Scaling a pro...
This week’s newsletter is sponsored by Inflection.io, the AI-native marketing platform that works for you. Drive pipeline, product adoption, and revenue across the account lifecycle.
Learn more
Clay’s journe...
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