InsightOut Marketing
Tigran MkrtchyanWriting about case studies in marketing. No blah-blah.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 6 | Subscribers | Read | tigranmk.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
Beyond the Standard Paywalls [case study]
This case study was originally published on Business of Apps. I also spoke about this topic at App Promotion Summit London and MAU Vegas. After the talks, a couple of well-known companies told me they plan to test this strategy.
How a Crying Bear Brought Us New Users [case study]
We all know that building relationships with customers is essential. But what if I told you there’s an option that’s often overlooked? Situational marketing—it’s like the social glue that binds your brand to its community. When you get situ...
From Gamification to Legal Letters: The Neuromarketing Story
Actually, this is the first time I’m spilling the beans on this smol story. No need for an intro or hook here. It’s short and spicy 🌶️
Welcome Aboard: Inside Our Marketing Team Rituals
What is internal marketing? How to build culture inside the marketing team?
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Authors
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Marketer @ CoinStats
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