Trade Offs by Julia and Thomas Berolzheimer
Julia & Thomas BerolzheimerAs partners in life and business, we combine our unique perspectives and interests in one place.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 238 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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makingtradeoffs.substack.comLatest Issues
September 2026 Ask Us Anything
What we'd buy, where we'd go, and what Thomas has stopped doing
“Can you share an update on your makeup routine? Also the pink paint color on your living room ceiling.”
Currently Crushing On
Thank you to Chanel Beauty for sponsoring this post.
A crush is the thing you can’t stop thinking about. You’re in the middle of something, it catches your attention, makes you linger a little more than you should, and want more.
Trade O...
Tiger print everything, a Boden event in Charleston & two coats that are finally back in stock.
This week’s whims are heavy on fall fashion. As someone who mood boards my season ahead, I love eyeing what’s actually making it off the runway, the palettes that are defining the retailers, the recurring themes that pop up between brands,...
What’s On My Fall Wishlist
Although I’m sad to see summer come to an end, returning to fall fashion in full swing (online, at least) makes things much easier. I’m excited to lean into deeper color palettes, more layers, and all the rich textures that feel specific to...
Blackwing x Disney, the Eisenhower app & the best box cutter ever
Thomas here, taking my turn on Whims. A frameworks-and-coffee, pencils-and-a-book kind of week. Ten things that earned a spot.
Blackwing x Disney - A long time in the making. Disney, going back to Walt himself, has been a Blackwing user....
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| Ranked Keywords | 1.5k | Monthly Search Traffic | Top Keywords |
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