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Retail intelligence written by someone who's actually run a store

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PricingFreemiumPublishesWeekly
Issues303Founded6 years agoLast Issue4 days ago
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Artwork for The Voice of the Frontline

Latest Issues

We Traded Bowling Alleys and Diners for Kiosks. No Wonder We're Miserable.

Photo by Md Mahdi on Unsplash

No wonder we’re all depressed. Look at the evolution of McDonald’s (see below). Now, I’m a Gen X-er. I remember what McDonald’s used to be like. I remember Micky D’s in the ‘80s. I remember the hot plastic. Th...

4 days ago
17
3

Surge vs. Dynamic vs. Surveillance — The Cheat Sheet to Algorithmic Pricing

Photo by Artist Linbei on Pexels

Surveillance pricing.

Maryland banned it in April. Connecticut banned it in June. New York’s One Fair Price Act cleared the legislature and is sitting on Governor Hochul’s desk right now. California has a...

11 days ago
7
1

I Helped My Company Survive a Global Pandemic. I Got a Bag Of Chips.

I wrote this in November 2021, deep in the middle of running a store during a pandemic. We were juggling mask mandates, mutated variants, and the exhaustion of holding a team together with hand cream and a stubborn attitude.

I predicted th...

18 days ago
22
1

Sephora’s New "Quiet Hours" Last Exactly Two Hours a Week

Silent disco. Canva.

“The music in here isn’t loud enough!” she exclaimed. “We want it to feel like a party in here!” My VP of visual merchandising was in for a visit.

It was 10:30 a.m. on a Tuesday. Didn’t matter. Party time!

She walke...

25 days ago
8
4

The Senate's New "Shoplifting" Bill Will Turn Your Local Retail Store into a Government Surveillance Center

Photo license — Canva

This new article by Slate, Inside America’s Shoplifting Lab, had me furiously taking notes like a college kid in the ‘90s. I know retail. I understand shoplifting and loss prevention. It was a big chunk of my job for...

a month ago
17
2

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Authors

The writers behind this newsletter.

  • Kit Campoy

    25 years on the retail floor. Retail and labor news filtered through frontline experience. Subscribe if you want the read on what's coming before it hits your receipt.

  • Robert Leonard

    Robert Leonard is a former radio news reporter. He has bylines in the New York Times, TIME, USA Today, the Des Moines Register, the Iowa Capitol Dispatch, the Kansas City Star, and many more.

  • Steve Worthy

    I help senior retail leaders cut through the noise, figure out what really matters, and lead with confidence. Whether it’s tackling personal growth challenges, or just navigating the messiness of leadership, I help you simplify to lead.

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