
We have a brief window to become better versions of ourselves, remaining essential, indispensable, flourishing into the future. This stack is dedicated to that pursuit.
| Platform | Pricing | Only free issues | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 70 | Founded | 6 months ago | Last Issue | 5 days ago |
| Active | |||||

In this Substack we explore existential crises in the industry. This post is no different.
If you are interested in, say, seven buildings that demonstrate the versatility of bamboo, you’ve come to the wrong place. Look elsewhere.
If this...
I take great pride in learning this morning that my latest post is a top-ranked Substack Bestseller in Technology.
A sincere thank you for reading.
Today in fact marks 6 months to the day since I launched my Substack and want to mark the...
In this post I’ll explore how I started my own firm and recommend you start yours; the worst and best reasons for starting a practice; what good, well-meaning advice you can ignore; questions everyone should ask themselves before making the...
Thirty-five years ago in 1991, as a young designer in an architecture firm in Chicago, I was asked yet again by management to work on a design competition. All of my previous engagements on competitions in the firm were on German design com...
My previous post asked whether it made sense to try to change architecture school (as if) or for you to change your mindset and looked at the pros and cons of each to determine which approach is more effective.
Here we’ll explore why stud...
Subscribers, engagement, traffic and sponsorship for Who We Need To Be.
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The writers behind this newsletter.
Randy Deutsch FAIA is an architect, educator, author, keynote speaker & AI researcher. In 2020 Randy was elevated to Fellow of the AIA and Sr Fellow of the Design Futures Council https://www.randydeutsch.com
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