Why You Should Care
Matteo Azzolini, Carlota RodbenCultural trends and shifts you should care about, and why. Talking brands, luxury fashion, pop culture, and everything in between.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 76 | Founded | a year ago | Last Issue | 9 days ago |
| Active | |||||
Read this Newsletter
whyyoushouldcare.substack.comLatest Issues
Why We’re Riding for Michael Rider’s Celine
How Michael Rider built one of fashion’s hottest brand on product alone - no world building required
Celine has just climbed five places to number 15 on Lyst’s Hottest Brands Index, with searches up 31% in a single quarter. Rather than com...
The Many Fonts of Cool
What do the internet’s coolest girls - Dua Lipa, Charli XCX, Alex Consani, and Alexa Chung, to name a few - have in common? Almost nothing.
You’d expect there to be a secret formula to cultural coolness, some shared quality that united al...
Stop Saying Chanel Isn't Chanel Enough
Couture week concluded in Paris with the world’s leading fashion houses presenting their most exclusive collections. Many of them are changing face, more or less radically, with the arrival of new creative directors as part of fashion’s rec...
Inside ABODI Transylvania, The Brand That Turned Gothic Into Desire
An interview with founder Dora Abodi on Transylvanian folklore, designing for archetypes, and building a world that outlasts trends
This is the first issue of Inside the Brand: a new series where we go behind the scenes of today’s most cul...
Where Culture Takes You This Summer
Summer is here, and as the heatwave hits Europe at the height of Paris Fashion Week, those of us still stuck in the cities are dreaming of getting away. Some of us - the lucky ones - already have. So this newsletter’s a little different: a...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Why You Should Care.
| Subscribers | Engagement | 77 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
Cultural insights expert & strategy consultant. Former Net-A-Porter / Mr Porter. Black cat personality.
I decode how luxury builds desire, where it's going next, and what every brand can learn from it. Founder of Beyond Luxury, 2x bestselling author, and host of the Beyond Luxury Podcast.
Frequently Asked Questions
How can I access the email archive for Why You Should Care?
You can find recent issues that have been published by Why You Should Care on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does Why You Should Care have?
To see how many people subscribe to Why You Should Care, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in Why You Should Care?
Newsletter advertising can be extremely effective when it's done right. Before you pitch Why You Should Care as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like Why You Should Care?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact Why You Should Care using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to Why You Should Care?
Scroll up to where it says Related Newsletters to see other publications like Why You Should Care. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact Why You Should Care?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.