Will Robinson's Newsletter
Will Robinson, Tim ChambersNews and Strategic Advice from Will
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 101 | Founded | 2 years ago | Last Issue | 3 days ago |
| Active | |||||
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willrobinson.substack.comLatest Issues
Are Consultants Parasites?
I’ve been joking lately that consultants are parasites. Not really - but not for the reason you might think.
The number-one rule of being a parasite is: don’t kill the host. Yet some consultants are doing exactly that.
Podcast Link Below:...
What I Got Wrong About Disinformation: Newsletter #100
This is my 100th Substack. So instead of another warning, I want to do something I haven’t done in the first ninety-nine: tell you where I missed it.
What I got right
The right built a machine. Volume, speed, repetition, emotion - no comm...
Is This Just One Fox Warning Us Chickens About Another Fox?
I’m listening to Bill Gates’s warnings about artificial intelligence. I really am.
But when one of the architects of the digital age tells us the next wave of technology could destroy society, it has a faint one fox warning the chickens ab...
Why We’re Building Democracy University
I have been working in political campaigns since I was in high school. That means I have been doing this for more than forty years.
I started with index cards in shoeboxes. We wrote down names, phone numbers, precincts, volunteer assignmen...
I’m a media consultant who tells clients to spend less on broadcast television...
I am a media consultant. I make television ads. I make videos. I believe in the power of good advertising.
But I also know how few people are watching traditional television anymore.
That is why I keep pushing back when campaigns default...
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| Subscribers | Engagement | 80 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I'm Will Robinson (He/Him), a communications strategist deeply engaged in navigating and countering the relentless wave of disinformation that's reshaping our society.
US Digital Practice Lead, Dewey Square Group
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