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Will Robinson's Newsletter

Will Robinson, Tim Chambers

News and Strategic Advice from Will

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues112Founded2 years agoLast Issue6 days ago
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willrobinson.substack.com
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Latest Issues

It Does Not Matter Why Meta Took No Kings Down. The Lesson Is the Same: Prepare for More of This. Now!

Learn the real lesson. We need to build digital organizing power that can’t be taken away.

On Saturday, October 17, the No Kings coalition ran “No Kings: Vote Early,” nearly 3,000 events in all fifty states and the District of Columbia,...

6 days ago
58
18

Democrats Are Spending Historic Amounts on Broadcast TV - and Risking Leaving Winnable Races on the Table

I’m confident Democrats will win this November. I expect us to take the House - and I believe we can win the Senate, too. 🤞I also believe we are in danger of winning fewer races than we should and emerging from a good election with too lit...

7 days ago
43
12

If You Don’t Have a Wikipedia Strategy, You Don’t Have an AI Content Strategy

Everybody suddenly has an AI content strategy. Too many have a dashboard and a subscription - and too little strategy. Mostly what is being sold is tooling: GEO dashboards, visibility scores, prompt tracking, and a steady supply of anecdota...

10 days ago
15

On AI: Nobody Is Minding the One Thing a Campaign Actually Controls

Tim’s new study scanned every campaign website in the 2026 battleground. Both parties are equally unprepared for the AI systems now answering voters’ questions - and this is the rare problem you can fix in an afternoon.

A voter in a to...

19 days ago
22
3

After the second failed execution attempt in Tennessee this year, I wanted to see where the death penalty stood in public opinion.

After the second failed execution attempt in Tennessee this year, I wanted to see where the death penalty stood in public opinion.

Gallup shows a substantial long-term decline in support for the death penalty, although a narrow majority...

24 days ago
9
1

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Authors

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  • Will Robinson

    I'm Will Robinson (He/Him), a communications strategist deeply engaged in navigating and countering the relentless wave of disinformation that's reshaping our society.

  • Tim Chambers

    US Digital Practice Lead, Dewey Square Group

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