The Sports Capital Review
Justin KingIndependent underwriting intelligence for the athlete economy: athlete value, enterprise risk, and the capital behind it. Published by L.I.G. Sports Intelligence.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 220 | Founded | 3 years ago | Last Issue | 18 days ago |
| Active | |||||
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sportscapitalreview.comLatest Issues
When the Ratings Agency Starts Billing the Issuer
Rivals announced today that high school athletes can pay to be evaluated by its scouts. Awful Announcing first reported the announcement, and Yahoo Sports, The Spun, and others picked it up through the afternoon. The listed price is $499, c...
Your Athlete Has Already Entered the Sports Economy. Are You Treating it that Way?
The business is formalizing. The athlete’s development has to catch up.
A young athlete can have an impressive recruiting profile, a private speed coach, a technical trainer, a stack of showcase invitations, and an agent promising expos...
Who Owns the Downside When an Athlete Asset Breaks?
Sports has become extremely efficient at monetizing athlete upside. The next challenge is determining who owns the downside when that value deteriorates.
Modern sports are getting very good at pricing upside.
Talent Is Not the Same as Asset Value
In the new economics of sports, identifying talent is only the beginning. The harder question is determining what that talent is actually worth; and how much risk sits underneath it.
For most of modern college sports, talent evaluation rei...
Athletic Directors Are Becoming Portfolio Managers
The money got tight. The departments that outperform will run one portfolio, not a stack of separate bets.
Financial flexibility is compressing across college sports. Everyone feels it. Almost nobody is managing it as what it actually is.
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| Subscribers | Engagement | 73 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Founder of L.I.G. Sports Intelligence: Sports Capital & Enterprise Risk. Helping industry professionals make smart bets in the volatile sports business landscape.
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