First Rodeo
Azora Zoe PaknadI started an ecom marketplace business in 2020 and parted with it at the end of 2022. I had a hell of a time. Now, I write a free newsletter that’s born out of all the things I learned on my journey—and after it: reflections on my First Rodeo as a leader.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 32 | Subscribers | Read | 1strodeo.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
I am Gwyneth, Gwyneth is me
This is a long one. Buckle up, open it up in your browser or the Substack app to avoid missing the good parts. ICYMI, here’s last week’s issue where I share more about my new job, the newsletter’s new look & what’s cooking these days.
Shark Tank changed my life + a big First Rodeo update + personal career announcement 🌟🧲
ANYTHING LOOK DIFFERENT TO YOU? First Rodeo got a long overdue makeover. I worked with brilliant designer Leila Register (duh) who nailed it.1 I have a follow up issue in me all about branding and brand strategy (my opinions may insult you,...
I need your help: brand burn book 📚
Contrary to the subject line/title of this letter (you can only fit so much in a sentence!) I’m not reaching out to ask you to talk shit about brands (though I’m not saying you can’t do that if you so please…), but I would really love your ...
Norooz Mobarak! 🌸 🌺
Eid mobarak, friends! Or عید شما مبارک. (I have few opportunities to flex the reading-and-writing-in-a-different-alphabet Farsi muscle, today is kind of The Big Day for me as a woman who reads.)
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Authors
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Recovering founder, writer of First Rodeo.
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