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Artwork for on my mind as of late

on my mind as of late

zoya

highlighting trends and startups through the lens of good brand and good product.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues20SubscribersRead zoyavirani.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

no. 17: this brand sells their moisturizer every 15 seconds.

today i am keeping things short and sweet, as i anticipate i will be writing again soon on my flight back to new york. i was recently informed of glow recipe by their subway ads that i see everywhere. the chief merchandising officer at ulta...

2 months ago
11
3

no. 16: an app for every hobby.

over the weekend, i saw the news recap by ventures and it inspired me to talk about apps. apps, like the social ones. and anyone who knows me knows my affinity for niche consumer apps. while we have seen many apps rise and crash - bereal a...

2 months ago
36
20

no. 15: we are living in a poppi-fied world.

in case you missed it, there have been some serious brand popups lately. over the weekend, i had the pleasure of spectating from afar and participating in lots of brand and product commentary in my free time. let’s run through my highlights...

2 months ago
16
14

no. 14: everything is an ad.

yesterday i woke up to cooler air in the city and already felt myself recognizing a slower pace, in place of the summer-time madness. welcome, september!

2 months ago
47
17

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Authors

The writers behind this newsletter.

  • zoya

    nyc based product marketer. have a lot on my mind.

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