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on my mind as of late

zoya

figuring out what makes good product and good brand stick.

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Substack
PricingOnly free issuesPublishesWeekly
Issues59Founded2 years agoLast Issue2 months ago
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zoyavirani.substack.com
Artwork for on my mind as of late

Latest Issues

no. 56: intentional laziness, with ai.

hi, i haven’t written on here in a little bit because my writing time mostly goes to cpgd right now.

what i have been really keen to talk about lately is obviously, ai.

on my mind as of late is a reader-supported publication. to receive...

2 months ago
16
6

no. 55: things are heating up.

welcome back! i have been thinking about how to best integrate my hannah montana lifestyle right now of writing on my mind as of late, cpgd, and working in product marketing… for a while, i treated them like separate lanes: tech, consumer,...

3 months ago
10
4

no. 54: focused thinking.

with the snow day upon us all, i had some time to think and sit indoors. i am going to start adding some of the things i’m noodling on below at the start, whenever they feel relevant enough to include. i like having an unorganized and unfoc...

4 months ago
16
2

no. 53: everyone wants gen z.

welcome back! i feel like a lot has happened in the consumer world and i am feeling underwater at the moment. but here we are.

mini news round-up 🗞️

  • gymkhana is bottling their sauces and is now for sale - i guess gymkhana raisin...
4 months ago
15
1

no. 52: kids eating sushi is breaking parents bank accounts.

welcome back to on my mind as of late. excited to see so many new people on here! thank you for reading what seems like my endless rambling of thoughts on the consumer world. this all started as really just an outlet for me with a product m...

4 months ago
14
3

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  • zoya

    i think a lot about consumer brands and what makes them stick. i also write @CPGD, a newsletter for brand founders and investors.

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