Brand Baby
Caroline AlbroBrand Baby is your weekly hit of brand strategy, cultural trends, and marketing moment breakdowns – all from a Gen Z perspective.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 122 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||
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brandbaby.substack.comLatest Issues
Issue #121: The August & September Creator Report
Welcome back to Brand Baby.
Today’s issue covers:
This Month in Creator Campaigns / A special creator edition highlighting the best creator campaigns over the past month, including Chanel’s Coco Mademoiselle Crush Absolu launch, Emma...
Issue #120: Live theatre might be the next thing for brands
Welcome back to Brand Baby.
Today’s issue covers:
- This Week in Brand / No Particular Order makes custom acquaintance cards for Chuck on Tour, brands go big for NYFW, Rothy’s and Argent launch similar campaigns, and more.
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Issue #119: “If your marketing does not unsettle or intrigue anyone, your marketing does nothing at all.”
Welcome back to Brand Baby.
A short & sweet issue today! We’re covering…
- This Week in Brand / Etsy hosted their first-ever festival activation, Air’s CMO quit after 7 hours, Dyson launched a toothbrush, and more fun brand news....
Issue #118: The wedding is the hottest brand activation right now
Welcome back to Brand Baby.
This week’s issue covers:
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This Week in Brand / Nuuly launches a mini series, the US Open brand activations begin, and the coolest brand events these days are… weddings?
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In Conversation with Amy Lo...
Issue #117: Hinge launches a No Ordinary Love audiobook
Welcome back to Brand Baby.
This week’s issue covers:
- This Week in Brand / Hinge is back with a new installment of “No Ordinary Love,” the Phia founders knew all about the cookie-stuffing, Bumble no longer requires women to messa...
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| Subscribers | Engagement | 73 | Monthly Web Visits | ||
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| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Working in brand marketing, writing Brand Baby, and helping brands navigate Substack. Based in SF.
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