Press opportunities, media industry insights, published work, and behind-the-scenes intel from veteran lifestyle journalist and content creator Alesandra (Alice) Dubin.
| Platform |  | Pricing | Freemium | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 401 | Founded | 5 years ago | Last Issue | 37 hours ago |
| Active | |||||
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alicedubin.substack.comLatest Issues
195 layoffs at People Inc. (check on your people)
Halloween, but make it Groundhog Day. Evidently, today there was a round of layoffs at People Inc. — approximately 195 people, which is 6 percent of the staff — where I contribute broadly and where I have many longtime editors I consider fr...
The four words that can kill your PR pitch (and what to say instead)
I get hundreds of PR pitches every day.
I get hundreds of PR pitches every day. And while I obviously can’t use everything that comes my way, I actually save most of those emails. I use my inbox like a search engine, digging back through o...
PR pros are overlooking some of the easiest media placements to land
Everyone’s chasing the same crowded opportunities. Here’s where I’m seeing far less competition.
We’re deep into holiday gift guide season, which means my inbox is getting absolutely hammered with pitches — hundreds a day, many of them for...
Sourcing for Glamour, Southern Living, Yahoo Creators
Hello from the other side of escrow! We now own our new home and are shuttling over there multiple times daily as we do some projects and prepare to move in. Good thing it’s just a block from our current house! Can’t beat that for convenien...
The one thing I wish every publicist would do before pitching me
It’s very simple, and if you’re already doing it, you’re probably further ahead of the competition than you realize.
I’ve received hundreds of holiday gift guide pitches a day this season. Thousands in all already! And while plenty of them...
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| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I’m Alesandra Dubin, an experienced lifestyle journalist and freelance content marketing writer based in Los Angeles.
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