Applied Creativity
Des Kennedy, Dr Sam IllingworthCreative problem-solving for leaders and teams navigating change. Build the judgement and capability that AI can't replace.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Subscribers | Read | deskennedy.substack.com |
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Latest Issues
Recent posts by this newsletter. Browse the email archive.
It’s Time To Take Your Creativity To Work
“A screwdriver has two parts, the blade and the handle. There is no space for art or creativity in the blade, but there is in the handle.” Brian Eno
Before You Change Your Culture, You Need To Understand It
“Culture eats strategy for breakfast.” I always thought Peter Drucker said this. Apparently not. He never said it, or at least nobody can find it in his writing. The Drucker Institute confirmed as much. By all accounts, the phrase appeared ...
What to Do When the World Tells You “Your Era is Over”
As a child, I was asked what I wanted to do when I grew up. “I’d like to do something with my imagination,” I remember replying, without really knowing what that meant, only that it felt true to me.
From Bookshelf to Letterbox
“Why does my heart sink when I go on LinkedIn?”
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Authors
The writers behind this newsletter.
I help leaders and teams think better together, so they shape change rather than be led by it.
Professor & poet in Edinburgh. Creator of the Slow AI Curriculum for Critical AI Literacy. Author of GenAI in Higher Education (Bloomsbury, 2026).
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