Backstory & Strategy
Yoni GreenbaumWhere backstory meets strategy for media and nonprofit leaders. Cut through the noise with frameworks, playbooks, and digital strategy insights built from years in the field. Join a community moving beyond buzzwords to strategy that actually works.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 283 | Founded | a year ago | Last Issue | 5 days ago |
| Active | |||||
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backstoryandstrategy.comLatest Issues
The Teshuva Test
Same door. Same light. Different choice — that’s the whole test. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed here are strictly my own...
The Tool I've Been Sitting On (Sorry About That)
Most newsrooms haven't locked the door on AI crawlers. Most don't know there's a door. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed her...
Only You Can Save Journalism (Now There’s a Villain)
Same appeal, fifty years apart: a public TV phone bank waiting for pledge night, and the modern version asking for the same thing with a lot less patience. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, indep...
The Expansion Tax
A wider broadcast, an unpriced bill. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed here are strictly my own and do not represent the off...
Journalism’s Just-Because-We-Can Problem
Newsrooms keep printing the guide. Nobody's checked if anyone's using it. (AI-generated image)
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed here are strictly...
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Authors
The writers behind this newsletter.
Newsrooms, the C-suite, and the kitchen—I’ve seen the hard calls from every angle. Now at the American Press Institute building tools for journalism’s future. Backstory & Strategy is where I share the roadmaps. (Views are mine alone.)
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