Backstory & Strategy
Yoni GreenbaumWhere backstory meets strategy for media and nonprofit leaders. Cut through the noise with frameworks, playbooks, and digital strategy insights built from years in the field. Join a community moving beyond buzzwords to strategy that actually works.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 241 | Founded | a year ago | Last Issue | 5 days ago |
| Active | |||||
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backstoryandstrategy.comLatest Issues
The Last Mile Goes to Athens
Kiplinger Fellows prototyping a community utility tool during the Last Mile workshop at Ohio University.
I spent this week at Ohio University as a faculty member for the Kiplinger Fellowship program at the E.W. Scripps School of Journalism...
Press Forward Built a Coordination Layer. For the Wrong Side of the Table.
A vintage telephone switchboard sits in a dimly lit small-town office. Through the windows, a quiet main street at twilight can be seen. (AI-generated image).
Corrections and updates, May 14: After publication, Press Forward's communicatio...
The Canvas Lesson the News Industry Isn’t Learning
Infrastructure is invisible until it breaks. The recent Canvas breach is a warning shot for the news industry, revealing the hidden fragility of our consolidated CMS monoculture. Is your newsroom built on a single point of failure? (AI-gene...
The Wagon Has WiFi
The Sagwa of the 21st Century: In the 1800s, they sold "miracle" tinctures from the back of a wagon. Today, the pitch is "Transformation in a Box," and the medicine is often just as unverified. (AI-generated image).
I recently watched an o...
The Pod and the Press: What Mutual Aid Can Teach Local News About Survival
A coverage pod isn’t a source list. It’s a network of mutual obligation — built before the crisis, maintained between them. (AI-generated image).
Here’s a thought experiment.
Imagine you run a small local news organization. You have a bea...
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Authors
The writers behind this newsletter.
Newsrooms, the C-Suite, and the kitchen—I’ve seen the hard calls from every angle. Now at the American Press Institute building tools for journalism’s future. Backstory & Strategy is where I share the roadmaps I’m finding along the way.
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