Backstory & Strategy
Yoni GreenbaumWhere backstory meets strategy for media and nonprofit leaders. Cut through the noise with frameworks, playbooks, and digital strategy insights built from years in the field. Join a community moving beyond buzzwords to strategy that actually works.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 255 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||
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backstoryandstrategy.comLatest Issues
Locking Out Volunteers Isn't a Strategy. It's a Default.
A newsroom doesn’t need a locked door. It needs a gate with rules. (AI-generated image).
On Tuesday, I gave a pretty stark warning about the danger of letting volunteers build your operational rails. When an organization relies on uncompen...
The Oligarchy of the Willing: Why “Free” Labor Is Your Highest Risk
When an organization mistakes volunteer dedication for institutional sustainability, it trades professional oversight for a single point of failure. (AI-generated image).
“Our volunteers are everything.”
“We couldn’t do what we do without...
The Heaviest Six Words in the Workplace
Modern newsrooms are leaner, faster, and carrying more structural noise than ever before. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed...
Your Board Isn’t Underperforming. It Was Built Wrong.
The board was built for the wrong reasons. The chairs tell the story. (AI-generated image).
A Quick Disclaimer: Backstory & Strategy is a personal, independent publication. The views, analysis, and commentary expressed here are strictly my...
The Job We Haven’t Been Doing
The truck is full. The house has the lights on. The last mile is the part nobody solved. (AI-generated image).
On Friday, I spoke at the University of Maryland’s annual Local News Network Summit in College Park — a room of about 70 journal...
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Authors
The writers behind this newsletter.
Newsrooms, the C-suite, and the kitchen—I’ve seen the hard calls from every angle. Now at the American Press Institute building tools for journalism’s future. Backstory & Strategy is where I share the roadmaps. (Views are mine alone.)
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