I’m Joe Pine, author of The Transformation Economy. This Substack is where I extend the work beyond the book—helping you understand, apply, and fully embrace transformation as a way to create real value and foster human flourishing.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 171 | Founded | 3 years ago | Last Issue | 7 days ago |
| Active | |||||
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transformationsbook.substack.comLatest Issues
“The Game Wasn’t Implausible. It Was Early.”
I read the most interesting article last week on the 1997 movie The Game by Janet Riley. It was published on the Inside Pulse website, which seems like an e-zine covering TV, movies, games, comics, fights, and wrestling (kayfabe!).
The art...
Learning from Certification
Lessons from the inaugural Transformation Economy Expert Certification course
In 2006 Jim Gilmore and I inaugurated the Experience Economy Expert Certification course because we wanted to create a cadre of people who could “spread the word...
Intentionally Inviting Guests to Transform
Into what are you inviting your guests to transform?
A quick check just revealed that I’ve written at least nine posts that discuss or at least mention invitational transformations. The last one was the review of Deep Story: A Complete Gui...
A Zoom session with paid subscribers
Paid subscribers can join me live on Thursday, September 17, at 11am Eastern/5pm CET
Join me for our next Zoom session for paid subscribers on Thursday September 17!
It’s called bastardization
Excuse the strong language, but it’s the only term for it. For “bastardize” means “to change something in a way that makes it fail to represent the values and qualities that it is intended to represent”.
And that’s what has happened to me...
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Authors
The writers behind this newsletter.
Author of the 2026 book The Transformation Economy: Guiding Customers to Achieve Their Aspirations, plus The Experience Economy, Mass Customization, Authenticity, and Infinite Possibility: Creating Customer Value on the Digital Frontier.
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