I’m Joe Pine, author of The Transformation Economy. This Substack is where I extend the work beyond the book—helping you understand, apply, and fully embrace transformation as a way to create real value and foster human flourishing.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 164 | Founded | 3 years ago | Last Issue | 7 days ago |
| Active | |||||
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transformationsbook.substack.comLatest Issues
The Time Tax
The Wall Street Journal publishes a book review every day, and they are almost always worth reading. Last Monday’s review of The Time Tax: How the Government Wastes Our Time―and How to Fix It by Annie Lowrey of The Atlantic was no exception...
Stick to Your Knitting
But understand what your knitting really is
I often use the story of my friend Frances Turner from chapter 7 of the book on how she lost over 150 pounds thanks to Calibrate, which subsumes the GLP-1 Wegovy into its transformation offerings...
Splitting Healthcare and Sick Care
Andy Kessler is my second-favorite columnist in The Wall Street Journal. (With no offense intended, #1 is Holman Jenkins who just has this eye for smelling out the absurdity of popular opinion in the world of business and then calling it ou...
The next Zoom session with paid subscribers
Paid subscribers can join me live on Thursday, August 6, at 11am Eastern/5pm CET
We’ll have our next (the 20th!) Zoom session for paid subscribers on Thursday August 6.
What’s the FIRST Thing to DO?
It’s not what I thought when I finished the book
I’m often asked what the first thing companies should do when shifting into transformation guiding. I used to answer, “Encapsulate your experiences”. I no longer think that’s true!
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Authors
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Author of the 2026 book The Transformation Economy: Guiding Customers to Achieve Their Aspirations, plus The Experience Economy, Mass Customization, Authenticity, and Infinite Possibility: Creating Customer Value on the Digital Frontier.
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