Reletter
Artwork for Beyond the Basket

Beyond the Basket

Curt Prins

An operator's perspective on how grocers can rebuild stronger customer connections through platform economics, improve direct relationships, and make the tough strategic and technology choices often avoided.

Platform
Substack
PricingOnly free issuesPublishesTwice weekly
Issues89Founded2 years agoLast Issue10 days ago
Active

Read this Newsletter

curtprins.substack.com
Artwork for Beyond the Basket

Latest Issues

94% of Your Users Will Never Come Back

App Zero: Get Mobile Right the First Time is a series for PMs at established companies who've been handed a mobile mandate and don't want to blow it. This is the fourth post.

TL;DR

Most apps lose the majority of new users in the fi...

10 days ago

A Mobile MVP Nobody Will Fight You On

App Zero: Get Mobile Right the First Time is a series for PMs at established companies who've been handed a mobile mandate and don't want to blow it. This is the third post.

TL;DR

Every stakeholder had one feature. Perfectly reason...

11 days ago

Getting Everyone Aligned Before You Build

App Zero: Get Mobile Right the First Time is a series for PMs at established companies who've been handed a mobile mandate and don't want to blow it. This is the second post.

TL;DR

A mandate is not alignment. The clapping in that...

19 days ago

Don't Make Mobile a Smaller Web

App Zero: Get Mobile Right the First Time is a series for PMs at established companies who've been handed a mobile mandate and don't want to blow it.

TL:DR

Someone in a conference room points at a laptop and says, "We basically nee...

23 days ago

Google Just Built You a Beautiful Cage

Grocers have heard this pitch before. In 2020, Instacart called it a lifeline. It was a leash. Every few years, Silicon Valley finds a new way to tell grocers that giving away their customer relationships is a gift.

This time it’s called t...

a month ago

Key Facts

Contact Information
Newsletter Author
Number of Subscribers
Find out how many people subscribe to this newsletter.

Audience Metrics

Subscribers, engagement, traffic and sponsorship for Beyond the Basket.

SubscribersEngagement65Monthly Web Visits
Accepts SponsorsEstimated Cost per Ad

Authors

The writers behind this newsletter.

  • Curt Prins

    I'm a product manager focused on ecommerce, AI, mobile, and the tech decisions that actually move the needle. I write for builders and operators who want real answers, not polished decks. My takes are honest and occasionally uncomfortable.

  • Frequently Asked Questions

    How can I access the email archive for Beyond the Basket?

    You can find recent issues that have been published by Beyond the Basket on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.

    How many subscribers does Beyond the Basket have?

    To see how many people subscribe to Beyond the Basket, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.

    How can I advertise in Beyond the Basket?

    Newsletter advertising can be extremely effective when it's done right. Before you pitch Beyond the Basket as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.

    Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.

    How much does it cost to sponsor a publication like Beyond the Basket?

    Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.

    To find out how much an ad will cost, contact Beyond the Basket using the contact information provided and ask for a copy of their media kit.

    How can I find newsletters related to Beyond the Basket?

    Scroll up to where it says Related Newsletters to see other publications like Beyond the Basket. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.

    How do I contact Beyond the Basket?

    Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.