Beyond the Basket
Curt PrinsAn operator's perspective on how grocers can rebuild stronger customer connections through platform economics, improve direct relationships, and make the tough strategic and technology choices often avoided.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 85 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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curtprins.substack.comLatest Issues
Google Just Built You a Beautiful Cage
Grocers have heard this pitch before. In 2020, Instacart called it a lifeline. It was a leash. Every few years, Silicon Valley finds a new way to tell grocers that giving away their customer relationships is a gift.
This time it’s called t...
Grocers Picked the Wrong AI Fight.
Maryland’s surveillance pricing ban is a gift to grocery operators. Most of them just don’t know it yet.
The law itself isn’t particularly strong. It only covers retailers over 15,000 square feet. It bans price increases based on personal...
AI Is a Capability, Not a Strategy
AI Reality Check for Grocers is a 10-part series. This is the final post.
Every grocery executive right now is getting asked the same question by their board. “What’s our AI strategy?” And most of them are walking into that meeting with...
Stop Chasing Loyalty. It's Already Dead.
Caught a sharp piece in Grocery Dive by Victor Kimble: only 1% of grocery shoppers are now loyal to a single store. He calls it the rise of the “promiscuous shopper,” and his take on category dominance is the sharpest read on where grocery...
The Grocery AI Mistake That's About to Happen
This is the ninth post of a 10-part series: AI Reality Check for Grocers.
You just got back from a conference. Or you saw the LinkedIn post. Or someone forwarded you the press release about what Kroger is doing with AI, and now your CEO...
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Authors
The writers behind this newsletter.
I'm a product manager in the grocery industry, focused on ecommerce, AI, and the tech decisions that actually move the needle. I write for operators who want real answers, not polished decks. My takes are honest and occasionally uncomfortable.
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