Sweats & The City
Co-founder, mom, content creator, routine fanatic.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 21 | Founded | a year ago | Last Issue | 13 days ago |
| Active | |||||
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dalestabler.substack.comLatest Issues
What's Worth It & What's Not: My Honest Wellness List
After years of trying everything, here’s what I actually kept and what I’m not into. I could probably do a part 2 through 100 on this, but let’s start somewhere.
Before I get into it, I want to say upfront: some of this is going to be cont...
For a $50+ class should you be wiping down the reformer?
A question that caused a LOT of debate.
Let me be very clear about something, because the comments on my recent reel made it obvious that a lot of people heard what I said and understood something completely different.
Trend Prediction: The Most “Done” Studios Are About to Feel Dated
The it-girl exodus from the 'pretty' studio
I’ve been inside hundreds of studios over the last decade. And I’m going to make a prediction that’s going to feel uncomfortable to a lot of operators reading this.
Why Women Quit A Workout Studio (And It Has Nothing to Do With the Workout)
What 1,000 honest answers revealed about retention and what most operators are completely missing
You can have the best reformers in the city. A perfectly curated playlist. Mood lighting that makes everyone look like they’re glowing. And y...
7 Things That Will Stop You From Ever Becoming a "Cult Instructor"
The difference between being good… and being fully booked every class
There’s a very clear difference between instructors who are “good”… and the ones who build cult-like followings.
Key Facts
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Subscribers, engagement, traffic and sponsorship for Sweats & The City.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Founder of Sweats & The City. Welcome to my substack: A behind-the-scenes look at the business of boutique fitness: how instructors become brands, how studios scale (or stall), and the trends shaping the next era of wellness.
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