Fix the Path
Dan PrudhommeSignals Into Sales Short weekly insights + occasional deep dives on how to fix the path from attention to revenue.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 13 | Founded | 3 years ago | Last Issue | a month ago |
| Active | |||||
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danprudhomme.substack.comLatest Issues
You Don't Have a Lead Problem. You Have a Visibility Problem.
They knew exactly how many calls came in. They had no idea what happened before the phone rang.
I walked into a multi-location operator convinced they had a lead problem. They had tracking - call tracking, specifically. Calls in, calls out...
The Call Nobody Makes
The Call Nobody Makes
I called a multi-location service business last year. Routine inquiry. Nothing urgent. Just a normal person with a normal need picking up the phone.
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The First 5 Minutes
Nobody was ignoring the lead on purpose.
That’s the part that makes it hard to fix. There was no negligence. No bad hire. No broken promise anyone made consciously.
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The Three Questions I Always Ask Before Anything Else
A seller called me last week pitching an AI-powered follow-up tool.
Automated texts. Smart sequencing. Personalized outreach at scale. The whole thing.
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We had a great conversation and then crickets
I was sitting with a client, walking through their lead data from the previous quarter.
Good company. Responsive team. Marketing that was actually working and calls were coming in, the phone was ringing, the CSRs were engaged.
Thanks for...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Fix the Path.
| Subscribers | Engagement | 65 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Multi-location operators lose deals in gaps nobody's watching. I find them and fix them. $5.2M+ recovered so far. Every issue: one place your revenue disappears, and how to close it.
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