Growth Waves by Daphne Tideman
Daphne TidemanActionable Tips on Scaling App Startups
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 217 | Founded | 3 years ago | Last Issue | 2 days ago |
| Active | |||||
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growthwaves.ioLatest Issues
Most of Welltory's purchases don't happen on Day 0… or even Day 30
We’re taught Day 0 matters for trial conversions. That’s when 75% to 80% “should” happen, or at least do on average across all categories, according to RevenueCat’s State of Subscription Apps 2026 report.
So when I heard Asya Paloni, Chief...
Imagine your growth project failed. Why?
Hi there,
When I started out in growth, I worked at an agency that sistered with a development agency.
So a lot of our projects involved launching brand-new websites.
Amazing, a fresh slate to apply all our customer insights and (hopeful...
September Recap: Never take the 9am slot
Hi there,
If you ever see your name next to a 9 am workshop slot, beg for a different one.
That was my first lesson from Appsforum this month.
Getting people to a workshop at 9am is hard on day 2 of an event is hard. I forget that not e...
I tested Simply Piano’s funnel with no piano, no talent, and a lot of ideas
Hi there,
Full transparency: I have zero musical talent, no keyboard, and about six dead months of teenage guitar to my name.
The most musical I get is leading karaoke enthusiastically and badly.
I’m not an undiscovered talent by any me...
Why your pricing tests keep coming back flat
Hi there,
When you think of running price tests, what comes to mind? Adjusting prices up or down? Maybe testing discount levels?
That’s where most of us start, and it’s exactly the wrong place.
I’ve audited and experimented across a lot...
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| Subscribers | Engagement | 67 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Growth Advisor + Consultant | Eco-friendly and Wellness D2C + App Startups | Author of Growing Happy Clients
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