The Work by DemandMaven
Asia OrangioInsights, stories, and reflections on how to do the hard work of growing SaaS and software companies. Brought to you by DemandMaven. Written by Asia Orangio.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 12 | Founded | 3 years ago | Last Issue | 2 years ago |
| Active | |||||
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demandmaven.substack.comLatest Issues
Is the One-Body Problem Killing Your Growth KPIs?
Source: Netflix’s Three-Body Problem based on the series by Cixin Liu
Growth has been a grind.
And not the typical it’s-summer-and-everyone’s-distracted grind, but the kind of grind that makes you think, “Hmmm… something doesn’t seem qui...
Economic fluctuations got you worried? Read this 👇
Photo by Maurice Sahl on Unsplash
According to Axios, “More than half of Americans — 56% — mistakenly believe the U.S. is currently in a recession.”1
And Axios isn’t the only one saying it. The Wall Street Journal also echoed the sentimen...
Why a billionaire called my MicroConf presentation "cheating"
MicroConf 2024 was only a couple of weeks ago, but I find myself still reflecting on just a few seconds of a fireside chat between Ben Chestnut — CEO and founder of Mailchimp, sold to Intuit in 2021 for $12B — and Rob Walling — prev. CEO/f...
Survey Teardown: FreshBooks' Cancellation Survey
In the world of SaaS, understanding why our customers leave us is just as important as knowing why they chose us in the first place.
That’s why cancellation surveys are such a great opportunity to learn more about your customers and what w...
MaxDiff: the secret to getting the truth from customers about what they actually care about
All signs pointed to evaluating pricing and doing more product discovery to really understand what customers were struggling with.
And the founder, credit be given to him, only put up a small fight and yielded with a thoughtful pause and a...
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Authors
The writers behind this newsletter.
I help SaaS PLG leaders make tough decisions using insights at DemandMaven. ✨ Prev. marketing at two startups & Board Member @Moz (acquired).
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