Ekta Chopra
Ekta Chopra a.k.a AI ChefEkta Chopra, CDO at e.l.f. Beauty, drives global digital innovation across AI, eComm, and tech. With 25+ years in retail and PE, she's a STEM advocate, speaker, and Rolling Stone–named leader shaping the future of commerce.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 77 | Founded | a year ago | Last Issue | 13 days ago |
| Active | |||||
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ektachopra.substack.comLatest Issues
AI-First Board Series- EXTERNAL UNCERTAINTY CANNOT BE GOVERNED - YOUR OWN ENTERPRISE CAN BE MANAGED BY CONTROLLING RISK LAYERS -Week of September 7 – September 11, 2026
AI leaders debated whether to pause or advance, not because of academic debate, but because we own AI strategy in our organizations. Anthropic ex-employee Evan Hubinger stated that there is a risk of more than 10% that humanity will be exti...
AI-First Board Series-THE AI SHOPPER ISN’T TAKING OVER YOUR CART, BUT IT’S ALREADY READING YOUR LABEL- Aug. 31 – Sep. 4, 2026
Anthropic introduced ready-to-use selling agents, signaling a significant development in agentic commerce. These agents include built-in guardrails and payment infrastructure, supported by partners such as Mastercard, Visa, and Accenture....
AI-First Board Series- TECHNOLOGY IS THE SAME- THE ORG CHART IS THE VARIABLE- Week of Aug 24 – Aug 28, 2026
This week, I am focusing on the future of organizational design. Recent news highlighted tools, models, acquisitions, and cyber risks, but the central issue remains people. Human differentiation will drive success. The key question is who w...
AI-First Board Series — SHIFT THE CONVERSATION FROM MODELS TO HARNESS -Week of August 17–21, 2026
This week’s news highlights recurring themes of governance and enterprise risk that major organizations are addressing. I am focusing on four key terms, their definitions, and their implications for your organization. Selecting the right mo...
AI-First Board Series- EVERYONE IS BUYING AGENTS,ALMOST NOBODY IS REIMAGINING WORK-Week of August 10 – August 14, 2026
This week, NVIDIA, Microsoft, Meta, Google, and Anthropic all made some big announcements that can be summed up as: no one has this figured out. Whether it’s investments in hardware, changes to existing services, or shifting leadership. Eve...
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Chief Technology & AI Officer at e.l.f. Beauty. 25+ years in retail & PE. Turning a beauty brand into a tech company — and defining Agentic AI for the enterprise. Rolling Stone–recognized leader.
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