Ekta Chopra
Ekta Chopra a.k.a AI ChefEkta Chopra, CDO at e.l.f. Beauty, drives global digital innovation across AI, eComm, and tech. With 25+ years in retail and PE, she's a STEM advocate, speaker, and Rolling Stone–named leader shaping the future of commerce.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 60 | Founded | a year ago | Last Issue | 10 days ago |
| Active | |||||
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ektachopra.substack.comLatest Issues
AI-First Board Series-THE COGNITIVE COST OF THE AGENT ERA-Week of May 11 – May 15, 2026
I spent part of this week in a long conversation with AI practitioners. Not vendor executives, not consultants. People actually deploying agents inside enterprises every day.
The conversation started where you’d expect platform choices, de...
AI-First Board Series-WHAT HAPPENS WHEN EVERYONE HAS CLAUDE CODE?-Week of May 4 – May 8, 2026
A CIO told me this week: “We’re rolling out Claude to the whole company next quarter.”
I asked her what that meant in practice. She paused for longer than she expected to.
Thanks for reading Ekta Chopra! Subscribe for free to receive new...
AI-First Board Series-BOARDS CAN’T GOVERN WHAT THEY CAN’T DEFINE -Week of April 27 – May 1, 2026
This week, the AI industry restructured itself in five days.
OpenAI and Microsoft rewrote the defining partnership of the generative AI era. OpenAI immediately landed on AWS, ending the Azure-exclusive narrative. The Pentagon signed classi...
AI-First Board Series -GOOGLE JUST ANNOUNCED THE OPERATING SYSTEM FOR ENTERPRISE AI- Week of April 20th -24th
Most boards are still treating AI as a vendor selection problem.
Which model is best. Which platform integrates with our stack. Which provider has the best pricing.
Thanks for reading Ekta Chopra! Subscribe for free to receive new posts a...
AI-First Board Series: THE SAAS STACK YOU BUILT IS THE ONE AI IS COMING FOR -Week of April 13–17, 2026
Your CIO just finished a three-year project to consolidate your SaaS vendors.
Your procurement team just renegotiated enterprise agreements with the usual suspects: the design tool, the project management platform, the analytics suite, the...
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Ekta Chopra, CDO at e.l.f. Beauty, drives global digital innovation across AI, eComm, and tech. With 25+ years in retail and PE, she's a STEM advocate, speaker, and Rolling Stone–named leader shaping the future of commerce.
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