Al día en Marketing, Tendencias y Tecnología
Daniela GoicoecheaNoticias, tendencias, marketing. Todo fresco, todo interesante.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 240 | Founded | 2 years ago | Last Issue | 3 days ago |
| Active | Language |  Spanish | |||
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danigoico.substack.comLatest Issues
🤖 IA en el lienzo, marcas que vuelven a la verdad y ganas de vivir offline
Llevo toda la semana con la cabeza metida en herramientas de IA. Que si genera esto, que si automatiza lo otro, que si pruebo el agente nuevo… y ayer, de repente, me descubrí con unas ganas locas de apagar el móvil y salir a tomar el aire....
🪦 Meta despide, Karpathy ficha por Anthropic y Google rebaja Ultra
Hoy se mueven las piezas. Meta echa a 8.000 personas para redirigir 145.000 millones de dólares a IA. Karpathy, miembro fundador de OpenAI, ficha por Anthropic. Y Google baja el precio de su plan top de 250 a 100 dólares al mes.
En el sect...
Por qué tu cliente más leal no siempre es el que más te quiere
¿Sabías que el 67% de las personas que pagan un gimnasio no van nunca? Y aún así, no se dan de baja. No es pereza. Es uno de los sesgos más poderosos de la mente humana, y mueve más decisiones de compra de las que crees.
En este quint...
🍻 Bulgaria gana, Pinterest pide IRL y Meta aterriza en Cannes
Edición · Lunes 18 de mayo de 2026
Han sido meses. Lo sé.
El secreto de Starbucks para cobrar 5 € por un café (y que lo pagues con una sonrisa)
Te voy a contar algo que cambia la conversación sobre precios para siempre.
En 1981, dos psicólogos plantearon el mismo problema a dos grupos de estudiantes de Stanford. Mismas cifras, mismas probabilidades, exactamente la misma matemática...
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Emprendedora y estratega de marcas. Cofundadora de Brandcrops, Multiplica tus horas con IA, Marketing sin filtro. Ex- Goiko
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