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Artwork for In Case of Doubt

In Case of Doubt

Elodie Marteau, Kayla Marci

A media for the age of great uncertainty, making sense out of the trendy trend business

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues16SubscribersRead incaseofdoubt.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

HOARDICULTURE 008

# “Hoardiculture: Collecting so much junk there are piles of random shit cluttering everywhere possible and then claiming it’s a cultural trend.”

2 months ago
3
0

Trend Forecasting In The Age Of Chronic Connectivity

###### cover image: ‘Equipment for Our World’ campaign by The Satisfy x Oakley

2 months ago
6
0

Trends are bullsh*t. Long live the trends.

𝟏𝟒 𝐈𝐍𝐃𝐔𝐒𝐓𝐑𝐈𝐄𝐒. 𝟒𝟐 𝐓𝐑𝐄𝐍𝐃𝐒 𝐒𝐇𝐀𝐏𝐈𝐍𝐆 𝐈𝐍-𝐓𝐇𝐄-𝐌𝐀𝐊𝐈𝐍𝐆 𝐅𝐔𝐓𝐔𝐑𝐄𝐒.

3 months ago
10
0

HOARDICULTURE 007

# “Hoardiculture: Collecting so much junk there are piles of random shit cluttering everywhere possible and then claiming it’s a cultural trend.”

3 months ago
4
0

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Authors

The writers behind this newsletter.

  • Elodie Marteau

    foresight researcher & strategist

  • Kayla Marci

    This is not a fashion blog, this is garbage.

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