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Artwork for Founders Capital

Founders Capital

John Potter

Rethinking startup funding. On-chain. Community-powered. Founder-led.

Platform
Substack
PricingOnly free issuesPublishesDaily
Issues36SubscribersRead foundersonchain.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Why ‘community’ becomes a liability at scale

Community feels like leverage because it appears to build on its own momentum. Early users show up, talk to each other, and give feedback without much prompting. It feels lighter than sales and more genuine than marketing.

2 months ago
6
0

How Founders Can Delay Commitments Without Losing Momentum

Founders talk about waiting as if it’s the absence of motion. As if nothing is happening until money is raised or a token is launched. That belief creates pressure to commit early, not because the company is ready, but because stillness fee...

2 months ago
10
0

Why Most Founders Raise Too Early

Raising money feels like progress. It looks like momentum, and it buys breathing room. That’s exactly why so many founders do it too soon.

2 months ago
5
0

Why Fairmint Treats Fundraising Like Infrastructure, Not a Round

Most founders go into fundraising thinking the hard part is issuing equity. Picking the instrument. Getting signatures. Updating the cap table.

2 months ago
3
0

Authors

The writers behind this newsletter.

  • John Potter

    I help founders design on-chain fundraising and avoid capital decisions they’ll later regret.

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