I’m Sjeel — Fractional CMO and growth strategist for Series A to Series C tech companies. Founders call me the Fractional Sniper because I cut through noise, spot what really moves the needle, and help focus on what matters.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 60 | Founded | a year ago | Last Issue | 5 days ago |
| Active | |||||
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fractionalsjeel.substack.comLatest Issues
The Ultimate Guide To Starting A Fractional Business
Everything I've written about going fractional, in the order you'll actually need it.
💁🏼♀️ This is the weekly free edition of Fractional Sjeel, a fractional CMO’s field notes on B2B GTM.
How To Connect Your Marketing Plan to Business Strategy
💁🏼♀️ This is the weekly free edition of Fractional Sjeel, a fractional CMO’s field notes on B2B GTM.
+🔒 Paid subscribers get the full archive of posts, every deep-dive framework, the templates library, and exclusive partner discounts....
Why Your Marketing Team Is Busy But Ineffective
More campaigns, more content, more meetings. And still nothing is moving pipeline.
The content calendar is full. Campaigns are live on four channels. The team ships a weekly report, sits in every planning meeting, and has three new initiat...
The Best Growth Channel Can't Be Automated
Why AquaBlu's Head of Growth bets on offline tastings and hand-built personalization over paid ads, plus how trigger-based ABM actually turns into pipeline.
The best way to learn marketing is from people actually running it. So I sit down...
I Walk Into a New B2B Company. These Are the First 8 Things I Look At.
After working with 20+ B2B tech companies as a fractional CMO, I've developed a pretty consistent way of diagnosing what's actually going on.
When I start working with a new B2B company, people usually have a long list of things they want...
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Subscribers, engagement, traffic and sponsorship for Fractional Sjeel.
| Subscribers | Engagement | 70 | Monthly Web Visits | ||
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The writers behind this newsletter.
For founders and marketers scaling B2B tech companies. Real lessons from my experience as a fractional CMO, and my honest take on how things should run. Subscribe for frameworks, practical tips, and my unfiltered opinions 🫶🏼
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