Revenue Roots
André BresselGo-to-market leader & speaker, RevOps enthusiast, Community builder. I post content, benchmarks & playbooks on the interface of RevOps and GTM execution.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 23 | Founded | 2 years ago | Last Issue | a year ago |
| Active | |||||
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andrebressel.substack.comLatest Issues
We all wanted better signals. What we got was louder spam.
If you are using an intent signal platform today, you’re just adding to the noise.
The problem
Automating SPICED Methodology Insights
How We Built an AI-Powered Meeting Analysis Workflow
The Problem: Sales Intelligence Lost in Transcripts
Revenue scale is an illusion created by bold bets and just enough distance to reality.
A three step approach for a completely new guidance into your 2026 revenue focus.
Will Guidara - the author of Unreasonable Hospitality - mapped over 160 touch points in a singular restaurant visit to craft experiences that made Eleven Mad...
AI outbound fails, because no one knows which signals matter.
Use this setup to start your though process from scratch.
AI outbound fails, because your signals are irrelevant.
Sometimes it's pretty lonely in my Slack instance of 1.
The journey of a fractional GTM leader.
Neither do I want to build a consulting firm, nor am I part of an advisory collective - just me, myself and I.
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Authors
The writers behind this newsletter.
Go-to-market leader & speaker, RevOps enthusiast, Community builder.
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