Front of Mind
Simon AkersMarketing, basically
| Platform |  | Pricing | Only free issues | Publishes | Monthly |
|---|---|---|---|---|---|
| Issues | 53 | Founded | 4 years ago | Last Issue | 7 days ago |
| Active | |||||
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frontofmind.substack.comLatest Issues
2026 HALFWAY POINT : Trends, Shifts & Insights Overwhelm - but core Marketing fundamentals are as important as ever
A few things have been spoken about these last few months…
“It took millions of years for man’s instincts to develop. It will take millions more for them to even vary.”
~Bill Bernbach, 1947.
I first heard this a couple of months ago an...
SELF-EMPLOYMENT - 7 lessons from 7 years of marketing consulting
Good Afternoon/Evening,
Hope all is well!
I am going to start with a question here :
How often do you step back and think about how far you have come, what you have learnt, and what you could do with that learning?
We do it in day job...
PERFORMANCE - the final boss of confusing marketing terms
Hello!
Late in the day this month, but here I am. Like you no doubt, April has been all go!
We are in the typically new financial year, from Self Assessments to annual planning. You’ve perhaps had a meeting along the lines of ‘this year w...
DIFFERENTIATION & DISTINCTIVENESS - in the AI world
Good Morning!
To preface, I’m not approaching this as either an AI advocate or a detractor, and certainly not as a fully fledged ‘how to AI’ expert. It isn’t even about AI at the core. It is grounded in observational reality and from a mar...
YOUR UNFAIR (DIS)ADVANTAGE - a February rabbit hole
An overly simplified visual of where Archmon experiences straddle
Dear Reader,
I hope you are well and that you are enjoying the 90th day of February in what is surely the longest winter of all time. UK readers fighting off the rain, East...
Audience Metrics
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| Subscribers | Engagement | 60 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Marketing fellow sharing random thoughts on monthly cadence. The more things change the more they stay the same. I also have ADHD, and have seperate stream for that too.
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