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Artwork for GOODSTORY

GOODSTORY

Gina Clementi, Goodstory, Mary Noone

We share insights and strategies for crafting compelling brand narratives that drive growth, inspire connection, and fuel cultural relevance.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues86SubscribersRead goodstory.substack.com

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Latest Issues

Recent posts by this newsletter. Browse the email archive.

Why Companies Should Want a Deconstructed Agency (And Stop Romanticizing the Traditional Model)

Let me say the quiet part out loud for a moment: the traditional agency model isn’t built for you. It’s built for them.

10 days ago
3
2

Why You Can't Outsource Your Authenticity

A good friend once told me, “Gina, I love you but you are starting to sound uptight”. someone tell me once that I was coming across as “uptight” on LinkedIn.

23 days ago
2
0

The Narrative Cycle: It’s all Marketing, Baby.

I have a neighbor who doesn’t look at social media.

a month ago
4
4

Your Audience Doesn't Care About Your Mission (Until You Care About Theirs)

“They email me six times a week. Call incessantly. Leave voicemails I never return. They don’t care about anything I’m doing. They all say the same thing: ‘We’re different. We care.’ None of them have asked me a single question about what I...

a month ago
4
0

Authors

The writers behind this newsletter.

  • Gina Clementi, Goodstory

    Gina Clementi, Goodstory founder, is a marketing strategist with experience in brand development and growth. She's worked with Nike and adidas, excelling in healthcare and tech. Gina leads teams to innovate, focusing on brand loyalty for growth.

  • Mary Noone

    Unfiltered Marketing for a New Generation of Candidates & Causes |\ud83d\udcaa\ud83c\udffc Empowering every Hoosier \ud83d\uddf3️ | GenX | Wife & Mom | LGBTQ+ally | ☕️

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