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Hacking SaaS Sales

Helping sellers, founders, and GTM leaders turn P&Ls into POVs.

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Latest Issues

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Financial Teardown #4: Coinbase

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Today we’re breaking down the Coinbase P&L→ POV then showing I’d position Grafana as if we were selling into t...

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Financial Teardown #3: Target

This post is part of the Hacking SaaS Sales Financial Teardown series. If you’re new here, check out the Start Here page.


Happy New Year. Hope everyone had a solid break and is ready to get after it in 2026.

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What 2025 Changed — and What Didn’t

Today’s post curates the most relevant ideas, writing, and conversations from 2025 that shaped my thinking on GTM heading into 2026. If you’re new here, check out the Start Here page.


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  • Hacking SaaS Sales

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