
I started from zero and I'm building in public. Digital products, Pinterest marketing, AI tools used along the way, decoded into simple steps you can actually follow. Just what I'm testing, what's working, and what I'd tell you over coffee.
| Platform | Pricing | Only free issues | Publishes | Twice weekly | |
|---|---|---|---|---|---|
| Issues | 66 | Founded | a year ago | Last Issue | 5 days ago |
| Active | |||||

Last Thursday at 9:47pm I was sitting cross-legged on my bed with my laptop balanced on a textbook I was supposed to be reading for Friday’s class.
I had a Substack article due.
Twelve Pinterest pin descriptions in my content calendar....
For three months I refreshed Pinterest analytics like the next refresh was going to fix it.
It didn’t.
Until one Wednesday morning I sat down and audited every pin on my account.
Eight specific problems came up.
Any one of them on its...
You sit down at 9pm with 90 minutes left in your brain. You design the pins.
You write the captions. You add to the Notion doc. You close your laptop at 10:40, blink at the ceiling, and feel productive.
Six weeks of this. Launch day. You...
Starting from scratch is the most overrated piece of advice you’ll ever get as a beginner.
It sounds noble. I built something nobody had made. From nothing.
With my own original brain. Origin-story worthy. Tweet-worthy.
It is also one o...
Three months ago I sat on my bedroom floor with a half-built digital product, a half-finished sales page, and the kind of math that makes you wonder if everyone telling you to focus on school instead has a point.
Two full weekends of work....
Subscribers, engagement, traffic and sponsorship for DECODED.
| Subscribers | Engagement | 76 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Building a faceless digital marketing biz with digital products + Pinterest. Documenting every step for introverts creating online income. Follow along I'll share what works, what flops, and every lesson learned.
For bootstrapped founders who want evidence before ego. I break down how to test demand, price properly, and avoid building what no one will pay for.
Marketer by trade, entrepreneur at heart. I help founders with no marketing background grow their business without wasting time or money. I've co-founded startups and made the expensive marketing mistakes so you don't have to.
Writer | Author | Solopreneur. 2 years ghostwriting for digital coaches selling high-ticket programs. Now I help writers monetize their writing, newsletters, and communities without burning out. Lives in Kobe, Japan.
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