Tap in for exclusive dispatches on what’s new in fashion and culture.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 108 | Founded | a year ago | Last Issue | 3 days ago |
| Active | |||||
Read this Newsletter
substack.i-d.coLatest Issues
Digging through the i-D archive
Get more from i-D in the Substack app
Available for iOS and Android
Get the app
How separating my toes changed my life
Alright, footfreaks. It’s finally gotten above 60 degrees in New York, and that means it’s time to look down and take serious stock of the piggies. At the risk of sounding like a fortune cookie, life takes you down winding and increasingly...
I spent 2 months in the i-D archive…
Liana Satenstein is New York City’s preeminent fashion archivist and seer, able to predict the return of the YSL Mombasa bag, dissect the trend towards “nipple heels,” and summon out magical nuggets from the past that will be relevant in th...
Babe, you’ve barely touched your Cruise Burger
The sun is exceedingly bright. Los Angeles bright. A couple compatriots and I occupy a table atop the Griffith Observatory, hunkered down under one of the only sufficient patio umbrellas. A large cohort of editors and other influential indi...
Want your writing to be in i-D?
Whether you’re secretly writing poetry in your Notes app, or convinced that your Substack essays are genius, i-D wants to read it! Inspired by our 1997 i-D writing competition, we’re bringing back the i-D Creative Writing Competition, and w...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for i-D.
| Subscribers | Engagement | 85 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
SEO Reach
Where i-D ranks on Google, and how much search traffic it brings in.
| Ranked Keywords | 327 | Monthly Search Traffic | Top Keywords |
|---|
Chart Rankings
How this newsletter ranks in the official Substack charts.
| #23 |
Authors
The writers behind this newsletter.
Chic and based since 1980
co-founder of Good Thing Going Productions, interested in: literary hoaxes, bedroom aesthetics, cloven-hoofed animals, accessories with a past, alternative Hollywood histories and more… Have a chronic license 2 ill\ud83d\udc89\ud83d\udc98
Editor-in-Chief at i-D
Creative director working in luxury beauty and fashion. If I like what I’m reading and I love you, I’ll send it to you.
Comedian, Get on Your Knees (Netflix). Author, How to Weep in Public. Streams of consciousness do after all have a worthy structure, one of a stream, that here will reign supreme.
culture slash entertainment or whatever you wanna call it
Me? 5’8, Leo, writer. You? My ideal reader \ud83d\udc95
i-D deputy editor \ud83d\udc52
WRITER-ACTRESS-LES MIS ENJOYER
Frequently Asked Questions
How can I access the email archive for i-D?
You can find recent issues that have been published by i-D on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does i-D have?
To see how many people subscribe to i-D, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in i-D?
Newsletter advertising can be extremely effective when it's done right. Before you pitch i-D as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like i-D?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact i-D using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to i-D?
Scroll up to where it says Related Newsletters to see other publications like i-D. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact i-D?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.