CONTENT
Thom Bettridge, Casey Lewis, Dot Dot DotIdeas, rants, secrets, insights, strategies, and interviews from the frontiers of culture and marketing. It's all one thing called content. By i-D editor-in-chief Thom Bettridge.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 18 | Subscribers | Read | content.substack.com |
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| #135 |
Latest Issues
Recent posts by this newsletter. Browse the email archive.
How Memes Ruined Everything
Hi, welcome back to CONTENT. A lot has happened this quarter: I had a daughter, CONTENT evolved into a creative studio called CONTENT WORLD (for inquiries visit content.world), and the state of geopolitics has unravelled to the point that W...
Chat, is "youth culture" real?
About the new i-D cover, Generation Beta, getting cultural insights from five year olds, and whether the shift to “analog” is a real thing.
Nothing Chic Ever Changed the World
On products and feelings
Time to Dumpster Dive
Santa has some slop for you…
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Authors
The writers behind this newsletter.
Editor-in-Chief at i-D
I've spent two decades studying how youth trends shape society, media, and markets. Previously: Teen Vogue, MTV, New York Magazine
DDD connects industries, disciplines, people, and ideas, building a bridge between what is and what’s next.
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