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Design The Game Substack

Design the Game, Kevin Mulcahy

Kevin Mulcahy, CLA & Coaching Performance

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PricingFreemiumPublishesTwice weekly
Issues198Founded4 years agoLast Issue13 days ago
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Latest Issues

The player who covers every blade of grass — and still gets neutralised

Your Aerobic Profile player is a coach’s dream for availability. They cover ground all game, they recover quickly between efforts, they’re still running in the 70th minute.

But put a fast marker on them and they get eaten alive.

SRR below...

13 days ago
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Fast, explosive — and fading by minute 55

Hey Coach,

Your Sprint Profile player wins you moments. Explosive, dominant in the first 30 metres, dangerous in 1v1 situations.

And then they disappear.

Not because they’re unfit. Because they have a massive speed ceiling sitting on top...

22 days ago
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Your group sessions are probably hurting the wrong players

Hey Coaches,

Here’s something nobody says out loud at coaching courses.

When you run the same conditioning session for every player on your panel — same reps, same distances, same intensity — you’re not managing load. You’re gambling with...

a month ago
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Designing Practice to Explore to Exploit

Part #2: A Constraint-to-Afford Lens

If explore to exploit is the logic of learning in ecological dynamics, practice design is where that logic becomes visible. The aim is not to create two separate phases - first we explore, then we explo...

a month ago
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Your group sessions are probably hurting the wrong players

One-size conditioning is costing you injuries and performance.

Hey Coaches,

2 months ago
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  • Design the Game, Kevin Mulcahy

    A coach and practice specialist sharing approaches & experience on multiples aspects of coaching particularly around S&C, Skill Development, Psycho-Social element of sport, participation & retention and much more.

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