
Seeking to understand our behaviour - what we do, how we decide what to do and how to do it, and why we do it.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 164 | Founded | 3 years ago | Last Issue | 5 days ago |
| Active | |||||

(featured image: Vanessa Loring/Pexels)
Een Nederlandse vertaling (door mij gemaakt, niet door AI!) van dit artikel kun je hier lezen.
Picture the scene: you’re on a daytrip to a small town you’ve not been to before. You’re making your wa...
(featured image: <vintage calculator.jpg> etsy.com)
When I was about 8 years old, one quiet summer day, I accompanied my father to his workplace. He proudly showed me the new computers they used, but I was much more interested in the mecha...
Featured image: ebay.com
Vintage items, especially if they are no longer in production and sought-after, can fetch substantial multiples of their original cost. For example, a period pen, for sale in the late 1960s for less than $1, recent...
featured image: Solen Feyissa/Pixabay
Imagine you need to relocate for work, more than 100 miles away, and you need to find a new home. You’ve managed to arrange nine viewings on one Saturday, confident that this is the best way to find th...
photo: BOOM Photography/Pexels
The “last-16” stage in the 2026 football World Championship was dominated by the suspension of the US national team’s top striker, Folarin Balogun, for the crucial game against Belgium. He had received a cont...
Subscribers, engagement, traffic and sponsorship for Koenfucius’s Substack.
| Subscribers | Engagement | 71 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Online persona of Koen Smets. Accidental behavioural economist. Organization Development Specialist. Adjunct Assistant Professor at Saint Louis University, teaching Ethical, Evidence-Based Decision Making.
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