La Vie Ben Rose
Benjamin WatkinsEvery week, I break down B2B campaigns. What's working, what isn't, and how to fix yours.
| Platform |  | Pricing | Freemium | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 308 | Founded | 3 years ago | Last Issue | 3 days ago |
| Active | |||||
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laviebenrose.substack.comLatest Issues
How to Map the Money That Your Buyers Actually Want
I’m working with teams to close out Q4 (and get a head start on Q1) on fixing their campaigns across their emails, landing pages, and even positioning. If you’re ambitious and want to conquer those goals, check out program here.
So yesterd...
How to Build an Email Bridge to Your Buyers
Build a bridge to your buyers.
That’s the idea. That’s my core belief.
And yet generic marketing, AI slop, and trying every automation tool on the planet are burning those bridges to utter destruction.
So how do you build a bridge that b...
The Q4 Money That’s Already In Your CRM
Last month, I found $575k in revenue opportunities for a B2B healthcare company across their email system and sales funnel.
I also found around $1 million in revenue opportunities for a B2B payments company that had completely given up on...
B2B Messages 101: The Art of the Hook
Made with Gemini (although, a bit too sinister)
Read the last ten outbound messages you received and tell me if any of them started with the word “Noticed…”
Everyone gets it. EVERYONE. You noticed something interesting about a company’s s...
How to Win Q4 Deals Without Pitch Slapping Everyone
Q4 is about one word and one word only: “Urgency.”
If you’re in B2B and are tasked with creating emails that sell urgency, then you need to know what strategies to use besides the typical “Checking in on this...” email.
You have two email...
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Sharing everything I know about email marketing and getting your message to convert to the right audience.
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