
Sharing ideas, insights, and examples On Brand Building. Helping you close the gap between marketing strategy and execution to drive demand, amplify sales efforts, and grow your business.
| Platform | Pricing | Only free issues | Publishes | Weekly | |
|---|---|---|---|---|---|
| Issues | 26 | Subscribers | Read | leahkeggi.substack.com |
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If you haven’t seen Balto, this is your permission to pause your entire work day to watch the 1995 classic, inspired by a true story. Or the 2016 Cuba Gooding Jr comedy Snow Dogs would also suffice.
I recently finished Ina Garten’s memoir: Be Ready When the Luck Happens. And while her story is mostly about the journey to where she is today, there’s a brand building message at its core.
More and more, I’m seeing a divide in job descriptions that separate Brand and Performance Marketing responsibilities. I’m also seeing a lot of smaller, newer companies looking for help “scaling with meta ads.”
Creating alignment isn’t just about agreement, it’s about amplifying efforts for growth.
The writers behind this newsletter.
I love thinking about and executing Marketing and Brand Strategy for CPG and consumer goods… so you don’t have to!
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