More Rewarding
Paul BowenThoughts about rewarded advertising
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 5 | Subscribers | Read | morerewarding.substack.com |
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Why your incentivized f2p UA campaign failed (and how to fix it)
Why your incentivized f2p UA campaign failed (and how to fix it)
What I learned making the Incentivized Ad Platform Database
A few weeks ago, I asked LinkedIn for feedback on an “Incentivized Ad Platform” database. I wanted to provide transparency to user acquisition managers and the free-to-play gaming ecosystem into the burgeoning incentivized ad provider space...
Introducing the Incentivized Ad Platform Database
I have created a comprehensive database of incentivized ad platforms tailored explicitly for free-to-play game developers to provide visibility and valuable insights for user acquisition managers. This database is the result of extensive cr...
Incentivized advertising for f2p gaming UA: 101
Once dismissed as a cheap trick to game App Store rankings, incentivized advertising has transformed into one of the most sophisticated and data-driven strategies in modern user acquisition. Today, it’s not just about installs—it’s about al...
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