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Network Notes

Darren Hemmings

A newsletter about the music industry, technology, marketing, and the intersection of all three, brought to you by the strategic marketing agency Motive Unknown.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues154Founded3 years agoLast Issue4 days ago
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Latest Issues

🔵 Announcing: Every Spoil Is A Style

As regular readers know, I sometimes find it difficult to make time to write longer, more considered articles for you to enjoy here on Network Notes. Alongside that, there are various stories that come and go, which I don’t feel warrant pro...

4 days ago
6

🔵 Everything is vibe coded now

Something I have become aware of in the last few weeks is the degree to which AI is turbocharging much higher levels of coding and development in general, but to a point where it is now threatening structure and systems on quite a basic lev...

12 days ago
7

🔵 Universal Music vs Distrokid: beware the hidden agenda

When reading about Universal Music’s lawsuit against DistroKid over the weekend, a saying came to mind that I was once told by a TV producer when touring a studio as a schoolkid: “The camera never lies… but it never tells the truth either.”...

20 days ago
16
1

🔵 Social’s value is plummeting and everyone’s panicking

Certainly, regular readers will know that I have been signposting a general decline in social media over the last six months or so. Per my previous writings, there’s plenty of evidence to show that users are abandoning platforms. Whilst I n...

a month ago
42
10

🔵 The great tech selloff has begun. What does this mean for music?

Last week, it was reported that SaaS (Software as a Service) platform Miro had agreed a sale to the (oddly named) Bending Spoons company for $1.355 billion. In 2022, Miro had raised $400 million at a $17.5 billion valuation. Similarly, Airt...

a month ago
13
5

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Authors

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  • Darren Hemmings

    I am the founder and MD of Motive Unknown, a strategic marketing agency based in the UK. We operate primarily in the music business, though we also work with music-related brands too.

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