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Network Notes

Darren Hemmings

A newsletter about the music industry, technology, marketing, and the intersection of all three, brought to you by the strategic marketing agency Motive Unknown.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues134SubscribersRead networknotes.motiveunknown.com

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#68
Substack
/Music(Free)

Latest Issues

Recent posts by this newsletter. Browse the email archive.

🔵 Updates/followups on recent articles

Something I’ve been planning to do of late was a followup article every now and then just because I get a lot of comments and insights back from readers. Often stories continue to develop, so it’s good to provide any clarifications, insight...

6 days ago
9
0

🔵 Death by a thousand bots

Anyone following industry news in the last 6-12 months is already aware of the degree to which AI generated music is now flooding onto DSPs. However, if it was problematic before, I would argue a crucial tipping point has just been reached,...

7 days ago
15
8

🔵 Universal/Downtown - a few thoughts now that it's going ahead

Learning that regulators had approved Universal’s acquisition of Downtown did not come as a surprise. Back when the acquisition was announced, I commented that it felt inevitable that this would be approved, largely because the acquisitions...

15 days ago
15
1

🔵 Fan burner accounts: music's latest dirty secret

Fan burner accounts are something that have existed for a while in one form or another, but which have recently really started to come to the fore again. For the unaware, a fan burner account is run by usually a third-party agency, though s...

a month ago
24
10

Authors

The writers behind this newsletter.

  • Darren Hemmings

    I am the founder and MD of Motive Unknown, a strategic marketing agency based in the UK. We operate primarily in the music business, though we also work with music-related brands too.

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