Obsessed by Melissa Cassera
Melissa CasseraPublicity advice and creative pep talks for entrepreneurs, writers, and anyone daring to put their work out into the world.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 42 | Founded | 3 years ago | Last Issue | 3 months ago |
| Active | |||||
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Over the years, I’ve noticed something interesting when I work with entrepreneurs, founders, and executives.
Many of them are doing incredible work, helping clients achieve real results, shaping important conversations in their industries,...
How I Switch Between (a Lot of) Projects
People ask me about this all the time, and I completely understand why. On any given day, I might move from writing a movie to drafting a book in a totally different genre, then pivot into a client writing project, map out a publicity plan...
When work slows down
Photo by Krzysztof Niewolny on Unsplash
Let’s talk about slow seasons. Because they’re here.
Across industries there’s a murmur happening under the surface: What used to work isn’t working anymore.
Launches are quieter. Budgets are tight...
Making money as a creative isn’t what you think
I know a lot of creatives, and I can tell you this: almost none of them earn a living from just one thing.
Most of the professional writers, filmmakers, and artists I know have at least three or four income streams at any given time.
It m...
Before you promote anything
Publicity can feel like standing on stage with a megaphone and realizing you’re not entirely sure what to yell, so you blurt out something awkward, immediately regret it, and then spend the rest of the night replaying it in your head while...
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| Subscribers | Engagement | 66 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Screenwriter, Author, Publicity & Storytelling Strategist with lots of obsessions.
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