opt-in for marketing
Oumaima SadquiMarketing wins, lessons & aha-moments.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 79 | Founded | 2 years ago | Last Issue | 7 days ago |
| Active | |||||
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optinformarketing.substack.comLatest Issues
Be thankful for every dream that crashes.
For a long time, I was going to be a doctor. 🩺
Not as a vague childhood idea that fades by the time you are sixteen. I mean genuinely, seriously, the plan. The medical world fascinated me in a way I could not explain. The complexity of th...
The 6 levels of a marketer
A career in marketing does not move in a straight line. But it does move in recognisable stages and knowing which one you are in changes everything about how you should be spending your time.
I have been thinking about this for a while. No...
What happens when your playbook stops working
There is a specific kind of confidence that builds up over time when you work in the same industry for long enough. You stop consciously thinking about who you are talking to. You already know what they care about, what keeps them up at nig...
Provocation is a strategy
Emma Grede launched her book “Start With Yourself” on April 14th and immediately set the internet on fire. A three-hour mom. Work from home is career suicide. Stop asking about work-life balance and start talking about power. The soundbites...
This Is Marketing is beautifully written and maddeningly vague.
This Is Marketing: You Can’t Be Seen Until You Learn to See
Seth Godin, 2018
Seth Godin has a gift. He can take an idea that you have felt for years but never quite articulated and hand it back to you in a single sentence so clean it feel...
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Observations on marketing, brands, and the things I cannot stop thinking about.
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