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Outside Perspective

Matthew Knight, Nicola J Davies
Tens of paid subscribers

The place for independent strategists.

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Substack
PricingOnly free issuesPublishesWeekly
Issues97Founded2 years agoLast Issue13 days ago
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Latest Issues

Outside Perspective Y26W43: Having nothing to say is probably okay too.

Having nothing to say is probably okay.

I’ve only ever had two jobs in my career - every other role has been a form of some sort of self-employment . Which means I’ve only ever really had two bosses.

The first used to be a rocket scien...

13 days ago
4

Outside Perspective Y26W42: How are you doing?

How are you doing?

If you’ve been around for longer than 12 months, or you’ve known me for longer than 12 minutes, you’re probably aware of the work I do surrounding mental health. For the last (almost) decade, I’ve been running a projec...

21 days ago
2
1

Outside Perspective Y26W41: At what cost?

At what cost?

If there’s a top ten list of things independents discuss - pricing would be a medal winner. I can count on one hand the number of people who have told me they have got pricing nailed, and every project is effortless to cos...

a month ago
1

Outside Perspective Y26W40: Strategy comes first.

Strategy comes first.

I know I’ve often been guilty of going too far to justify my thinking.

I think it often comes from a lack of confidence and self-belief (despite N+ years of doing this sort of work, and countless examples of happy...

a month ago
5
3

Outside Perspective Y26W39: Let’s be clear - there is no talent shortage.

Spill the Iced Coffee…

I’m back. After a long summer of focusing on things that really matter, returning to pondering on the state of strategy feels like a brutally bumpy landing.

In a week where, despite civilization-level threats from...

a month ago
6
1

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Authors

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  • Matthew Knight

    Chief Freelance Officer at The Independency Co. (Leapers, Outside Perspective, Freelancing.Support)

  • Nicola J Davies

    IN SITU is a platform dedicated to the intersection between culture, brand strategy and music. Sometimes the focus will be on one strand more than another, but always sitting in that sweet spot.

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