
Use football to read systems, lead with clarity, and see what others miss.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 91 | Founded | a year ago | Last Issue | 6 days ago |
| Active | |||||

The free piece told you Spain beat France with a system. This one tells you what that system actually is. And how you build one like it.
Luis de la Fuente took his first job inside the Spanish Football Federation in 2013.
The numbers tell you everything and nothing.
France had Kylian Mbappé who is joint top scorer in this tournament. They had Ousmane Dembélé, the current Ballon d’Or holder, arguably the most dangerous wide player on earth right now. They ha...
The free piece told you Morocco's system held. It didn't tell you how close it came to not holding — or the six decisions, some seventeen years old, that made the difference.
Here’s what the free version left out.
There is a question every leader eventually has to answer, and almost none of them ask it directly.
If you were removed from your organization tomorrow, not gradually, not with a transition plan, but suddenly, in the middle of a crisis, wi...
The Economist asked who wins. The free piece asked who pays. This one asks what you'd have to build to stop paying.
Before I get into it, a quick thank you to everyone who upgraded to a paid subscription this past stretch. Pattern of Play...
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The writers behind this newsletter.
Uses football to decode how systems really work. Former World Bank consultant. Bass singer. Pianist. Loyal Chelsea fan.
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