
Use football to read systems, lead with clarity, and see what others miss.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 99 | Founded | a year ago | Last Issue | 9 days ago |
| Active | |||||

When Your Organization Moves at Different Speeds
Hello everyone! I’m Kwame, and this is Pattern of Play, the newsletter where we step away from the score line to decode how systems — leadership, institutions, and culture — actually work, u...
I write every week about how football reveals organizational truths. This piece explains one that will change how you see your own team.
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When Antony executes a spinning pirouette on the touchline of a damp Mancheste...
Why certain structures of supporter groups persist through moves, conflict, and decades. Why most do not.
Hello, everyone! I am Kwame, and this is Pattern of Play, a newsletter where we step away from the score line to understand systems,...
Hello there! I’m Kwame, and this is Pattern of Play — the newsletter where we step back from the score line to look at how systems, leadership, institutions, and culture actually work, with football as the lens rather than the subject.
Su...
Remember that story I told you about the choir? Here's how things might have gone otherwise.
Hello everyone! I’m Kwame, and this is Pattern of Play, the newsletter where we step away from the score line to decode how systems — leadership,...
Subscribers, engagement, traffic and sponsorship for Pattern of Play.
| Subscribers | Engagement | 77 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
The writers behind this newsletter.
Most leaders blame their team for moving slowly. I use football to show them the real problem: your structure. I decode systems through the pitch so you can fix yours. Skip if you’d rather stay frustrated.
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