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Performance DNA

Alex Auerbach

Training athletes, CEOs, military leaders, and coaches to stay focused, think fast, and deliver results under pressure—using proven techniques from performance psychology.

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Substack
PricingOnly free issuesPublishesDaily
Issues54Foundeda year agoLast Issue14 days ago
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Artwork for Performance DNA

Latest Issues

What the Combine Can't See

I have colleagues in Chicago this week watching every rep, every measurement, every movement screen. Thirty NBA teams have converged on Wintrust Arena to evaluate the same group of players with mostly the same tools that have been used, lar...

14 days ago
6

You're Not Tired. You're In Debt.

Last week a CEO told me he hasn’t felt “sharp” in two years.

He’s hitting every number. His board loves him. He can’t remember the last conversation with his daughter where he wasn’t half-thinking about a slide deck.

He didn’t come to me...

a month ago
9

What you’re calling toughness is debt

I’ve had some version of this conversation three times in the last month, and I keep thinking about what all three people had in common.

Hitting a Wall

Every high performer I’ve worked with who eventually hit a wall had one thing in t...

a month ago
11
1

The skill nobody talks about

A study landed on my desk this week that I can’t stop thinking about. It confirms something I’ve believed for 15 years but never had this clean a data set to back it up.

Self-Regulation Makes You a Better Shooter

Researchers at the Univer...

a month ago
17

Breaking down Team DNA

Some teams win on talent. Others win on strategy.

But the greatest teams—those that consistently rise under pressure—win because they are built on a deeper foundation.

They share a DNA of elite teamwork, a set of behaviors that make the...

a year ago
4

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  • Alex Auerbach

    I help high achievers reach their full potential. I’ve spent over a decade coaching the world’s best athletes in the NBA, Army Rangers, and CEOs.

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