PricingEvolution
Brendan HodgeA professional pricer bringing common cents to an ever-changing world: weekly insights on pricing and the role it plays in business and life.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 51 | Founded | 2 years ago | Last Issue | 5 months ago |
| Active | |||||
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pricing-evolution.comLatest Issues
Who Has the Pricing Power?
“Clicker” original computer rendered art by Tim Hodge
We have four young adult drivers in our family, in addition to my wife and myself, and our two primary cars each have only a single key fob. This leads to a lot of trading fobs between...
Prices Are Falling
It’s the most discounted time of the year, and so in this 19th episode of the Pricing Evolution Podcast, we look at why brands and retailers run discounts.
I list eight reasons why businesses have discounts and talk about the benefits and...
When Your Discount Becomes Your Price
My daughter sat down at the dining room table where I was working and announced, “I can’t decide whether I should buy the AirPods at $89 or wait for them to drop lower.”
With a house full of teenagers and young adults, I’m used to having t...
Why Would a Company Want a "Chief Pricing Officer"?
I apologize for the slow posting here. I left one company and started work at another, and also had quite a bit going on in my family life, and one thing that suffered was finding the time to do writing and podcasting.
My new job is as the...
Pricing the Last Piece of the Puzzle
image generated via ChatGPT
What’s the common thread between that acquaintance who likes to tell you about how he got a huge payment from the developers who wanted to cut down the trees at the edge of his property and the AI scientists tha...
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| Subscribers | Engagement | 65 | Monthly Web Visits | ||
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Authors
The writers behind this newsletter.
Professional pricer and founder of PricingEvolution, contributing editor at The Pillar, novelist, blogger
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