Provoke
Ed CottonRecent stories to change minds
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 112 | Founded | 2 years ago | Last Issue | 6 days ago |
| Active | |||||
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ecotton.substack.comLatest Issues
Lessons from the World of Bread
I was looking for an old painting of a baker, and I found one: painted in 1681 by Dutch artist Job Berckheyde.
He’s blowing a horn to alert his customers that the latest batch of baked goods is ready, and he looks proud and happy. I note t...
Lessons from the World of Bread
This past Sunday I found myself in Grand Central Market and marveling at an incredible loaf of artisan bread. It was a large loaf, and it was beautifully crafted; it was also $19.
I could not quite believe what I was seeing: the most basic...
Brand Tattoo= Brand Fan
A designer with Figma logo tattoo
If you don’t think about it too hard, it’s easy to assume that someone with a brand logo tattooed on their body must be devoted to that brand to such an extreme that they were willing to make their love pe...
"Customers Lie to You"
Last Thursday: after years of skunkworks development, and after recruiting some of the best minds in the EV business, Ford launched its EV truck, Fathom, with a $28,350 price tag.
Looking through the responses, they are pretty positive abo...
What Iceberg Lettuce Tells us About America's Food?
“In knowing nothing, life is most delightful” (In nil sapiendo vita iucundissima est),
Publilius Syrus
Every day in the US, McDonald’s 1.5million “Big Macs”.
The weight of the iceberg lettuce contained in those burgers is equal to the...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Provoke.
| Subscribers | Engagement | 72 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
Over 25 years of experience as an advertising CSO and strategist. Expert in the intersections between brands, consumers and culture.
Frequently Asked Questions
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