Pulse Check
Kate DaykinI research what makes people gravitate to your brand and tell their friends to do the same.
| Platform |  | Pricing | Freemium | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 54 | Founded | 3 years ago | Last Issue | 7 days ago |
| Active | |||||
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katedaykin.substack.comLatest Issues
Retailers are racing to bring AI into stores, but shoppers beat them to it
Last Saturday, I set out on my dream errand run: English Gardens and Sephora. I had two large greenish-blue pots that were eager to be filled and a Sephora merch credit burning a hole in my pocket. If you want to know about my boxwoods and...
The credit card promos that make sense and the ones that don't
Good morning! I have some new readers, so before we jump in, hi to my new Pulse Check friends. I’m Kate, I live in Detroit, and I’m a consumer researcher finding out what makes people gravitate to a certain brand and tell their friends to d...
Being sold out is not a flex
Blame Bezos if you want, but we are a rather impatient group of consumers. That’s good news for a brand with a track record of delivering instant gratification that’s borderline unattainable, but bad news for any brand that can’t hit the sa...
61 people on their drink order at a nice bar vs. a dive bar
My month of travel concluded last week in New York, dining at my friend’s delicious restaurant in Dumbo1. We sat at the bar yapping about popular liquor brands of the past and how they would need to rebrand to really hit in today’s economy...
Making recommendations is now a business model
And it’s changing who your consumers trust
While my peers frequent the local Instagrammable pilates studios, I get my sweat on in my instructor’s house in a semi-private class. It’s not an aesthetic space (sorry, Lisa), and you wouldn’t kn...
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| Subscribers | Engagement | 74 | Monthly Web Visits | ||
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I research what makes people gravitate to your brand and tell their friends to do the same
Frequently Asked Questions
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