Originator Unleashed
Rich WeidelBecome famous, or become irrelevant. The old mortgage model is dying. Learn how the new generation of originators is winning with radical transparency, lean operations, and personal branding that actually converts.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 40 | Founded | 10 months ago | Last Issue | 10 days ago |
| Active | |||||
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richweidel.substack.comLatest Issues
Reintroducing Myself
This is my 38th Newsletter.
There are over 24,000 originators subscribed to this newsletter. Wild.
I have $45M originators making 160 bps ($720,000 annually).
I also have $45M originators making 100 bps ($450,000 annually).
Both are pai...
The Clipboard Was Better
I spent last week on vacation with friends and family in Lake George, New York. It was our 6th year going to the same place.
It’s a YMCA family camp kind of place where you rent a cabin, and then they have activities all week. Kayaking, ro...
Nobody is Coming to Save Us
In early 2024, I stood on stage at HousingWire and committed to a number in front of a large audience.
$10,500.
Specifically, to get Princeton’s cost to originate a loan down to $10,500.
I explained how the math behind it was simple.
T...
What's your Peacetime Project?
My top performers are having their best stretch since the market turned.
I’m happy for them.
It’s peacetime, and they earned it.
If you’re reading this and thinking, “yeah, me too!” I have something for you to think about because here is...
The $4,700 Sitting in Every Loan You Close
I was on a first phone call with an originator who funds more than $100 million a year.
At the end of it, I told him:
“After all your expenses, your production would contribute about $80,000 a month to corporate. I get on a plane for $80...
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Originator Unleashed.
| Subscribers | Engagement | 78 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
CEO @ Princeton Mortgage. Father of 4. Football coach.
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