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Originator Unleashed

Rich Weidel

Become famous, or become irrelevant. The old mortgage model is dying. Learn how the new generation of originators is winning with radical transparency, lean operations, and personal branding that actually converts.

Platform
Substack
PricingOnly free issuesPublishesWeekly
Issues34Founded9 months agoLast Issue12 days ago
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richweidel.substack.com
Artwork for Originator Unleashed

Latest Issues

Why faster can be more expensive

A buddy from college texted me last month. He needed a mortgage.

This is the easy part of my job, and the part I like. I told him I’d put him with one of our best originators, a guy I’d stack up against anybody in the country.

I told him...

12 days ago
18

What is culture?

In 2018, I wrote a 33-page document about our company culture.

Around the same time, we won a Best Workplace award.

Meanwhile, sales were down, and money was leaking

I have had a love-hate relationship with the word “culture” ever since....

19 days ago
62

That Would Worry Me

I was 35, at a mortgage conference at the Fontainebleau in Miami, sitting across from a guy who had owned and run a mortgage company for thirty years.

He was twenty years older than me. My company was doing more loans than his.

I was feel...

25 days ago
77
6

Support isn’t free

The team built to make your life easier has to be paid for somewhere.

A team that does about $150 million a year joined us last week.

At the end of the first week, one of them sent me this:

“Gonna say it again simply because it’s so refr...

a month ago
38

You need courage for what's coming

The last wave of mortgage technology companies raised billions of dollars and promised to make a loan cheaper to produce.

They went public. They put real engineers on a real problem, and the process they set out to fix genuinely deserves f...

a month ago
39

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  • Rich Weidel

    CEO @ Princeton Mortgage. Father of 4. Football coach.

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