
When everyone has access to the same tools, the only advantage you have in marketing is the way you think.
| Platform | Pricing | Freemium | Publishes | Daily | |
|---|---|---|---|---|---|
| Issues | 128 | Founded | 2 years ago | Last Issue | 4 days ago |
| Active | |||||

You’ve heard this Ralph Waldo Emerson quote a thousand times:
“If you can build a better mousetrap, people will beat down your door, even if it’s in the middle of the woods.”
Product people love to quote it.
There is just one problem:
T...
Imagine a pinball machine that makes you read the founder’s story before it releases the ball.
You put in your money. The lights come on. A screen welcomes you to a new era of purpose-driven recreational excellence.
Then comes the mission...
And one that's worth the money
Hello again,
Hello again,
Picture a glass of water on the table.
You feel thirsty, so you reach for it, lift it, sip and swallow, and at no point do you instruct yourself to do any of those things.
If you do, I suspect you’d end up wet.
When you t...
Ann Handley is one of the most widely read marketing writers alive.
She has been writing about content and marketing for thirty years. She has a newsletter with hundreds of thousands of subscribers, and has written books that sit on the bo...
Subscribers, engagement, traffic and sponsorship for OberThinking .
| Subscribers | Engagement | 83 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
How this newsletter ranks in the official Substack charts.
| #85 | |
| #239 |
The writers behind this newsletter.
Copywriter, Ghostwriter, Advertising Philosopher. I help creative people and brands write things worth reading and do things worth writing about.
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