Second Cut
Stefanie SchoenStyle, travel and design musings from someone who's done it all before. Welcome to second cut.
| Platform |  | Pricing | Only free issues | Publishes | Weekly |
|---|---|---|---|---|---|
| Issues | 33 | Founded | a year ago | Last Issue | 25 days ago |
| Active | |||||
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stefanieschoen.substack.comLatest Issues
Are we Making America Third World Again?
There’s a salty aside I keep making lately that America is slowly becoming a third world country. Not quite literally, but more along the lines of why does it take 14 weeks to see a primary care physician, and why was there better internet...
Diatribe Incoming: The 5 'basics' I'm buying this season
Ok, ‘basics’ might be a stretch. These aren’t truly basic basics. When I talk about basics, I don’t mean a Gap haul. I mean Second Cut basics, which run on a completely different framework.
I’m not going to sell you on jeans and a white sh...
The Cut Line - Issue #5
Welcome to The Cut Line Issue #4. The pendulum is swinging and I have opinions. Also, your neck is aging and I have products. We'll get into both.
On the Cutting Edge
If the Pendulum Swings Left
For the last five years, we’ve watch...
I came here to design. Nobody mentioned the rest.
Being a creative means trying something new. Making something up. Doing something that hasn’t been done before, or at least hasn’t been done by you yet.
The highs are real and specific and a little addictive. The moment something goes from...
The Quest to Casual Maximalism
I like to call myself a maximalist. I might only actually be 70% there but I’m there more often than not. I wear color and prints and feathers and I will absolutely peacock at school drop-off without a second thought.
But the reality is t...
Key Facts
Audience Metrics
Subscribers, engagement, traffic and sponsorship for Second Cut.
| Subscribers | Engagement | 73 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
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Authors
The writers behind this newsletter.
I’m a fashion merchandising and growth leader, writing about what actually drives performance behind the scenes. The Retail Advisor is the business lens, and Second Cut is where style, creativity, and real life come together.
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