The SB Edit
ShavaughnWhere creativity meets commerce. Notes on the Creator Economy, brand building, and the life that happens in between.
| Platform |  | Pricing | Only free issues | Publishes | Daily |
|---|---|---|---|---|---|
| Issues | 253 | Founded | 4 years ago | Last Issue | 23 days ago |
| Active | |||||
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shavaughn.substack.comLatest Issues
Welcome to The Content Chapter Series Part 4 - 'Blue Beach' Mini Content Strategy Workshop
Now that we’ve established the philosophy behind “Set the Mood,” it’s time to see what it looks like in practice.
Throughout this series, every framework will be paired with a real-world walkthrough using a book that could be sitting on yo...
Welcome to The Content Chapter Series Part 3 - 'A Pair of Aces' Mini Content Strategy Workshop
Now that we’ve established the philosophy behind “Set the Mood,” it’s time to see what it looks like in practice.
Throughout this series, every framework will be paired with a real-world walkthrough using a book that could be sitting on yo...
The Zora Neale Hurston Effect
Someone on Threads messaged me to ask if I can expand on this topic further. So here it goes!
Zora Neale Hurston is currently trending on Threads, which made its way across social media. From a marketer’s perspective, you’re probably assum...
Welcome to The Content Chapter Series Part 2 - 'David's Diary Series' Mini Content Strategy Workshop
Photo Courtesy of Pinterest
Welcome to The Content Chapter Series
Now that we’ve established the philosophy behind “Set the Mood,” it’s time to see what it looks like in practice.
Throughout this series, every framework will be...
Welcome to The Content Chapter Series
Photo courtesy of Pinterest
Welcome to The Content Chapter Series
Owning a bookstore has never just been about selling books. It’s about creating moments of discovery, building community, and helping readers find the story they d...
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Authors
The writers behind this newsletter.
I write at intersection of the creator economy, brand building, and the publishing industry, tracking how power is shifting away from traditional gatekeepers and toward builders with direct audience relationships.
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