The SB Edit
ShavaughnWhere creativity meets commerce. Notes on the Creator Economy, brand building, and the life that happens in between.
| Platform |  | Pricing | Only free issues | Publishes | Twice weekly |
|---|---|---|---|---|---|
| Issues | 281 | Founded | 4 years ago | Last Issue | 10 days ago |
| Active | |||||
Read this Newsletter
shavaughn.substack.comLatest Issues
A Tool That Could Help Authors Track Book Piracy
I’ve been collecting advice from authors on Threads about the realities of writing, publishing, building an audience, and making a career out of the work. A lot of it is practical. Some of it is reassuring. And much of it is the kind of adv...
A few days left to apply to The Publishing Sprint
Hello there!!
We have exactly one week left to apply for The Publishing Sprint. apps close October 28, 2026 at 11:59 PM PT.
We've already been reviewing applications and making decisions, so if you've been meaning to apply, now's...
The Publishing Sprint helps authors connect the dots and get their book into the market
I'm making a slight tweak to the recently announced author's cohort program launched from our Author's IP Studio.
We've now framed the program as a “publishing sprint” instead.
Here's why:
Your book deserves more than a finished manusc...
Yes, I'm offering 8 weeks of my time to help you market your book
Your book is done.
Now the real work begins.
Publishers give you a book deal. They rarely give you an audience. The Shelf is a cohort-based accelerator that teaches authors how readers actually discover, buy, and champion books in 2026 —...
You’re Invited: The Group Chat for Women Building What’s Next
The group chat you didn’t know you needed.
For the women building what’s next in the creator economy.
Think insider playbooks, early signals, exciting opportunities, big ideas, and the kind of conversations that don’t happen in public....
Audience Metrics
Subscribers, engagement, traffic and sponsorship for The SB Edit.
| Subscribers | Engagement | 74 | Monthly Web Visits | ||
|---|---|---|---|---|---|
| Accepts Sponsors | Estimated Cost per Ad | ||||
Explore More
Authors
The writers behind this newsletter.
I write at intersection of the creator economy, brand building, and the publishing industry, tracking how power is shifting away from traditional gatekeepers and toward builders with direct audience relationships.
Frequently Asked Questions
How can I access the email archive for The SB Edit?
You can find recent issues that have been published by The SB Edit on Reletter by scrolling up to where it says Latest Issues. Tap on the link for any of the most recent emails or hit More Issues to see older ones.
How many subscribers does The SB Edit have?
To see how many people subscribe to The SB Edit, simply upgrade your Reletter account. We provide readership numbers and lots of other stats for this newsletter so you can decide if it's worth reaching out to.
How can I advertise in The SB Edit?
Newsletter advertising can be extremely effective when it's done right. Before you pitch The SB Edit as a potential sponsor or partner, make sure that you've done your research and checked its newsletter stats with Reletter.
Then, personalize one of our winning pitching templates and send it to the right person using the contact info provided.
How much does it cost to sponsor a publication like The SB Edit?
Newsletter ad rates (or CPM) vary depending on many factors, including industry, number of subscribers, open rate, ad placement and more.
To find out how much an ad will cost, contact The SB Edit using the contact information provided and ask for a copy of their media kit.
How can I find newsletters related to The SB Edit?
Scroll up to where it says Related Newsletters to see other publications like The SB Edit. You can also search our email newsletter directory to discover other newsletters that cover the topics you're interested in.
How do I contact The SB Edit?
Reletter provides this newsletter's website URL above, where you will often find their contact information. We also provide links to associated social media accounts and pitching templates so you can reach out fast.